WallStSmart

Rocky Brands Inc (RCKY)vsSteven Madden Ltd (SHOO)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Steven Madden Ltd generates 426% more annual revenue ($2.53B vs $481.98M). RCKY leads profitability with a 4.6% profit margin vs 1.8%. RCKY appears more attractively valued with a PEG of 1.17. RCKY earns a higher WallStSmart Score of 61/100 (C+).

RCKY

Buy

61

out of 100

Grade: C+

Growth: 6.0Profit: 5.5Value: 10.0Quality: 5.0

SHOO

Buy

52

out of 100

Grade: C-

Growth: 5.3Profit: 5.0Value: 4.7Quality: 6.8
Piotroski: 4/9Altman Z: 5.16
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

RCKYUndervalued (+76.3%)

Margin of Safety

+76.3%

Fair Value

$138.53

Current Price

$39.38

$99.15 discount

UndervaluedFair: $138.53Overvalued
SHOOSignificantly Overvalued (-802.1%)

Margin of Safety

-802.1%

Fair Value

$4.28

Current Price

$33.99

$29.71 premium

UndervaluedFair: $4.28Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

RCKY3 strengths · Avg: 8.7/10
Price/BookValuation
1.2x10/10

Reasonable price relative to book value

P/E RatioValuation
13.2x8/10

Attractively priced relative to earnings

EPS GrowthGrowth
34.4%8/10

Earnings expanding 34.4% YoY

SHOO3 strengths · Avg: 8.7/10
Altman Z-ScoreHealth
5.1610/10

Safe zone — low bankruptcy risk

Price/BookValuation
2.9x8/10

Reasonable price relative to book value

Revenue GrowthGrowth
29.4%8/10

Revenue surging 29.4% year-over-year

Areas to Watch

RCKY2 concerns · Avg: 3.0/10
Market CapQuality
$294.07M3/10

Smaller company, higher risk/reward

Profit MarginProfitability
4.6%3/10

4.6% margin — thin

SHOO4 concerns · Avg: 3.0/10
PEG RatioValuation
2.174/10

Expensive relative to growth rate

Return on EquityProfitability
5.5%3/10

ROE of 5.5% — below average capital efficiency

Profit MarginProfitability
1.8%3/10

1.8% margin — thin

P/E RatioValuation
53.1x2/10

Premium valuation, high expectations priced in

Comparative Analysis Report

WallStSmart Research

Bull Case : RCKY

The strongest argument for RCKY centers on Price/Book, P/E Ratio, EPS Growth. PEG of 1.17 suggests the stock is reasonably priced for its growth.

Bull Case : SHOO

The strongest argument for SHOO centers on Altman Z-Score, Price/Book, Revenue Growth. Revenue growth of 29.4% demonstrates continued momentum.

Bear Case : RCKY

The primary concerns for RCKY are Market Cap, Profit Margin. Thin 4.6% margins leave little buffer for downturns.

Bear Case : SHOO

The primary concerns for SHOO are PEG Ratio, Return on Equity, Profit Margin. A P/E of 53.1x leaves little room for execution misses. Thin 1.8% margins leave little buffer for downturns.

Key Dynamics to Monitor

RCKY profiles as a value stock while SHOO is a growth play — different risk/reward profiles.

RCKY carries more volatility with a beta of 2.57 — expect wider price swings.

SHOO is growing revenue faster at 29.4% — sustainability is the question.

SHOO generates stronger free cash flow (81M), providing more financial flexibility.

Bottom Line

RCKY scores higher overall (61/100 vs 52/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Rocky Brands Inc

CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA

Rocky Brands, Inc. designs, manufactures and markets footwear and apparel under the Rocky, Georgia Boot, Durango, Lehigh and Michelin brands licensed in the United States, Canada and internationally. The company is headquartered in Nelsonville, Ohio.

Steven Madden Ltd

CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA

Steven Madden, Ltd. designs, supplies, markets and sells private label and brand name footwear for women, men and children in the United States and internationally. The company is headquartered in Long Island City, New York.

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