WallStSmart
RCKY

Rocky Brands Inc

NASDAQ: RCKY · CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES

$36.67
+1.27% today

Updated 2026-04-30

Market cap
$272.90M
P/E ratio
14.66
P/S ratio
0.57x
EPS (TTM)
$2.47
Dividend yield
52W range
$17 – $49
Volume
0.1M

WallStSmart proprietary scores

61
out of 100
Grade: C+
Hold
Investment rating
6.0
Growth
B
5.0
Quality
C+
5.5
Profitability
C+
6.7
Valuation
B
/9
Piotroski F-Score
Altman Z-Score
Industry rank
View all highly rated stocks (75+) →201 stocks currently score above 75

Price targets

Analyst target
$53.00
+44.53%
12-Month target
$48.84
+33.19%
Intrinsic (DCF)
$35.68
Margin of safety
+8.04%
0 Strong Buy1 Buy1 Hold0 Sell0 Strong Sell

Price chart

X-Ray snapshot

Strengths
+ Free cash flow $16.72M — positive
Risks
- Thin margins at 4.62%

Key financials

Revenue Net Income Free Cash Flow
Metric2022202320242025TTM
Revenue$615.48M$461.83M$453.77M$481.98M$481.98M
Net income$20.46M$10.43M$11.39M$22.27M$1.26M
EPS$2.47
Free cash flow$12.42M$69.66M$48.10M$9.72M$16.72M
Profit margin3.33%2.26%2.51%4.62%4.62%

Peer comparison

CompanyMkt CapScoreGrowthProfitValueQualityMoSRating
RCKY$272.90M616.05.56.75.0+8.04%Buy
AMZN$2.84T596.76.53.36.0-64.93%Buy
TSLA$1.41T336.74.02.07.5-43.10%Avoid
BABA$321.85B504.06.08.05.8+72.91%Buy
HD$321.53B502.77.53.35.8-35.55%Hold
TM$250.66B535.35.06.35.0Buy

Smart narrative

Rocky Brands Inc trades at $36.67. representing a P/E of 14.66x trailing earnings. Our Smart Value Score of 61/100 indicates the stock is good. TTM revenue stands at $481.98M. with profit margins at 4.62%. Our DCF model estimates intrinsic value at $35.68.

Frequently asked questions

What is Rocky Brands Inc's stock price?
Rocky Brands Inc (RCKY) trades at $36.67.
Is Rocky Brands Inc overvalued?
Smart Value Score 61/100 (Grade C+, Hold). DCF value $35.68.
What is the price target of Rocky Brands Inc (RCKY)?
The analyst target price is $53.00, representing +44.5% upside from the current price of $36.67.
What is the intrinsic value of Rocky Brands Inc (RCKY)?
Based on our DCF model, intrinsic value is $35.68, a +8.0% margin of safety versus $36.67.
What is Rocky Brands Inc's revenue?
TTM revenue is $481.98M.

Company info

SectorCONSUMER CYCLICAL
IndustryFOOTWEAR & ACCESSORIES
CountryUSA
ExchangeNASDAQ
CurrencyUSD

Quick metrics

P/S ratio0.57x
ROE9.20%
Beta2.58
50D MA$41.26
200D MA$32.23
Shares out0.01B
Float0.01B
Short ratio
Avg volume0.1M

Performance

1 week
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YTD
1 year
3 years
5 years