NATR
Natures Sunshine Products Inc
NASDAQ: NATR · CONSUMER DEFENSIVE · PACKAGED FOODS
$22.43
+0.56% today
Updated 2026-06-05
Market cap
$365.76M
P/E ratio
18.91
P/S ratio
0.75x
EPS (TTM)
$1.10
Dividend yield
—
52W range
$13 – $28
Volume
0.1M
WallStSmart proprietary scores
56
out of 100
Grade: C+
Hold
Investment rating
6.0
Growth
B8.5
Quality
A5.5
Profitability
C+4.0
Valuation
C4/9
Piotroski F-Score
Moderate
4.1
Altman Z-Score
Safe zone
—
Industry rank
—
View all highly rated stocks (75+) →202 stocks currently score above 75
Price targets
Analyst target
$35.00
+56.04%
12-Month target
$29.71
+32.46%
Intrinsic (DCF)
$15.02
Margin of safety
-74.03%
0 Strong Buy2 Buy0 Hold0 Sell0 Strong Sell
Price chart
Stock snapshot
Strengths
+ Altman Z 4.06 — safe zone
+ Debt/equity 0.13x — low leverage
Risks
- Thin margins at 4.06%
- Negative free cash flow $-4.33M
- 74.03% above intrinsic value
Key financials
Revenue Net Income Free Cash Flow
| Metric | 2022 | 2023 | 2024 | 2025 | TTM |
|---|---|---|---|---|---|
| Revenue | $421.91M | $445.32M | $454.36M | $480.14M | $489.79M |
| Net income | $-390000.00 | $15.08M | $7.70M | $19.52M | $5.12M |
| EPS | — | — | — | — | $1.10 |
| Free cash flow | $-6.92M | $30.75M | $14.33M | $28.84M | $-4.33M |
| Profit margin | -0.09% | 3.39% | 1.69% | 4.07% | 4.06% |
Recent insider activity
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-05-21 | BROWER, NATHAN G | Sale | 12,015 | $21.84 |
| 2026-05-15 | YATES, BRYANT J | Buy | 8,753 | — |
| 2026-05-15 | YANG, RONG | Buy | 4,500 | — |
Peer comparison
Smart narrative
Natures Sunshine Products Inc trades at $22.43. representing a P/E of 18.91x trailing earnings. Our Smart Value Score of 56/100 indicates the stock is fair. The company scores 4/9 on the Piotroski F-Score. With an Altman Z-Score of 4.06, it sits in the safe zone. TTM revenue stands at $489.79M. with profit margins at 4.06%. Our DCF model estimates intrinsic value at $15.02.
Frequently asked questions
What is Natures Sunshine Products Inc's stock price?
Natures Sunshine Products Inc (NATR) trades at $22.43, on a P/E of 18.9x and a P/S of 0.7x. Those multiples show what the market is paying for each dollar of earnings and sales, which is the real starting point for judging whether the price is reasonable.
Is Natures Sunshine Products Inc overvalued?
Natures Sunshine Products Inc carries a Smart Value Score of 56/100 (Grade C+), which we rate Hold. That score blends growth, quality, and valuation into one read. On valuation specifically, our conservative DCF puts intrinsic value at $15.02 against the $22.43 price, so on cash flow terms the market is paying a premium for Natures Sunshine Products Inc's growth. The Hold rating reflects that growth and quality, while the DCF flags that the price already assumes a lot.
What is the price target of Natures Sunshine Products Inc (NATR)?
The 12-month analyst consensus target is $35.00, about 56.0% above the current $22.43. A consensus target is the average of Wall Street's 12-month forecasts, so it works as a sentiment gauge rather than a guarantee, and it resets with every earnings cycle.
What is the intrinsic value of Natures Sunshine Products Inc (NATR)?
Our DCF model estimates intrinsic value at $15.02, a -74.0% margin of safety versus today's $22.43. Intrinsic value is what the projected cash flows are worth today. A negative reading means the price is running ahead of that conservative estimate, leaving little downside cushion if growth slows.
What is Natures Sunshine Products Inc's revenue?
Natures Sunshine Products Inc's trailing twelve-month revenue is $489.79M. Revenue scale anchors the valuation multiples and shows whether growth is reaching the top line, so it is best read alongside margin and growth trends to see if that revenue is getting more profitable over time.
Altman Z-Score?
Natures Sunshine Products Inc's Altman Z-Score is 4.06, which places it in the safe zone. The Altman Z-Score gauges bankruptcy risk from profitability, leverage, and asset efficiency, and a higher reading points to lower financial distress risk.
Company info
SectorCONSUMER DEFENSIVE
IndustryPACKAGED FOODS
CountryUSA
ExchangeNASDAQ
CurrencyUSD
Quick metrics
P/S ratio0.75x
ROE12.39%
Beta0.95
50D MA$24.57
200D MA$21.35
Shares out0.02B
Float0.01B
Short ratio—
Avg volume0.1M
Performance
1 week-8.64%
1 month-16.34%
3 months-15.36%
YTD+3.94%
1 year—
3 years—
5 years—