RGR
Sturm Ruger & Company Inc
NYSE: RGR · INDUSTRIALS · AEROSPACE & DEFENSE
$38.17
-1.57% today
Updated 2026-06-05
Market cap
$619.91M
P/E ratio
—
P/S ratio
1.12x
EPS (TTM)
$-0.73
Dividend yield
0.78%
52W range
$28 – $48
Volume
0.1M
WallStSmart proprietary scores
30
out of 100
Grade: F
Strong Sell
Investment rating
2.7
Growth
F8.5
Quality
A2.5
Profitability
F5.3
Valuation
C+3/9
Piotroski F-Score
Weak
6.7
Altman Z-Score
Safe zone
—
Industry rank
—
View all highly rated stocks (75+) →202 stocks currently score above 75
Price targets
Analyst target
$47.00
+23.13%
12-Month target
—
—
Intrinsic (DCF)
$40.02
Margin of safety
+7.15%
0 Strong Buy1 Buy1 Hold0 Sell0 Strong Sell
Price chart
Stock snapshot
Strengths
+ Altman Z 6.69 — safe zone
+ Free cash flow $13.96M — positive
+ Debt/equity 0.01x — low leverage
Risks
- Piotroski 3/9 — weak financial health
- Thin margins at -2.18%
Key financials
Revenue Net Income Free Cash Flow
| Metric | 2022 | 2023 | 2024 | 2025 | TTM |
|---|---|---|---|---|---|
| Revenue | $595.84M | $543.77M | $535.64M | $546.06M | $551.67M |
| Net income | $88.33M | $48.22M | $30.56M | $-4.39M | $128000.00 |
| EPS | — | — | — | — | $-0.73 |
| Free cash flow | $49.50M | $18.11M | $34.68M | $38.46M | $13.96M |
| Profit margin | 14.82% | 8.87% | 5.71% | -0.80% | -2.18% |
Recent insider activity
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-06-01 | SEYFERT, TODD WILLIAM | Buy | 5,116 | — |
| 2026-05-27 | WOLFE, LORIN CASSIDY | Buy | 1,778 | — |
| 2026-05-27 | WOLFE, LORIN CASSIDY | Buy | 1,504 | — |
Peer comparison
Smart narrative
Sturm Ruger & Company Inc trades at $38.17. Our Smart Value Score of 30/100 indicates the stock is weak. The company scores 3/9 on the Piotroski F-Score. With an Altman Z-Score of 6.69, it sits in the safe zone. TTM revenue stands at $551.67M. with profit margins at -2.18%. Our DCF model estimates intrinsic value at $40.02.
Frequently asked questions
What is Sturm Ruger & Company Inc's stock price?
Sturm Ruger & Company Inc (RGR) trades at $38.17, on a P/S of 1.1x. Those multiples show what the market is paying for each dollar of earnings and sales, which is the real starting point for judging whether the price is reasonable.
Is Sturm Ruger & Company Inc overvalued?
Sturm Ruger & Company Inc carries a Smart Value Score of 30/100 (Grade F), which we rate Strong Sell. That score blends growth, quality, and valuation into one read. Our DCF puts intrinsic value at $40.02 versus the $38.17 price, a 7.2% margin of safety on a cash flow basis.
What is the price target of Sturm Ruger & Company Inc (RGR)?
The 12-month analyst consensus target is $47.00, about 23.1% above the current $38.17. A consensus target is the average of Wall Street's 12-month forecasts, so it works as a sentiment gauge rather than a guarantee, and it resets with every earnings cycle.
What is the intrinsic value of Sturm Ruger & Company Inc (RGR)?
Our DCF model estimates intrinsic value at $40.02, a +7.2% margin of safety versus today's $38.17. Intrinsic value is what the projected cash flows are worth today. A positive reading means the price sits below that estimate, leaving a cushion if growth holds.
What is Sturm Ruger & Company Inc's revenue?
Sturm Ruger & Company Inc's trailing twelve-month revenue is $551.67M. Revenue scale anchors the valuation multiples and shows whether growth is reaching the top line, so it is best read alongside margin and growth trends to see if that revenue is getting more profitable over time.
Altman Z-Score?
Sturm Ruger & Company Inc's Altman Z-Score is 6.69, which places it in the safe zone. The Altman Z-Score gauges bankruptcy risk from profitability, leverage, and asset efficiency, and a higher reading points to lower financial distress risk.
Company info
SectorINDUSTRIALS
IndustryAEROSPACE & DEFENSE
CountryUSA
ExchangeNYSE
CurrencyUSD
Quick metrics
P/S ratio1.12x
ROE-4.25%
Beta0.22
50D MA$40.60
200D MA$38.26
Shares out0.02B
Float0.01B
Short ratio—
Avg volume0.1M
Performance
1 week+0.00%
1 month-1.77%
3 months+1.69%
YTD+18.74%
1 year—
3 years—
5 years—