WallStSmart
DLX

Deluxe Corporation

NYSE: DLX · INDUSTRIALS · CONGLOMERATES

$31.15
+3.45% today

Updated 2026-04-30

Market cap
$1.39B
P/E ratio
16.94
P/S ratio
0.65x
EPS (TTM)
$1.80
Dividend yield
3.96%
52W range
$13 – $31
Volume
0.4M

WallStSmart proprietary scores

54
out of 100
Grade: C
Hold
Investment rating
2.7
Growth
F
5.0
Quality
C+
5.5
Profitability
C+
8.7
Valuation
A
/9
Piotroski F-Score
Altman Z-Score
Industry rank
View all highly rated stocks (75+) →206 stocks currently score above 75

Price targets

Analyst target
$32.67
+4.88%
12-Month target
$25.76
-17.30%
Intrinsic (DCF)
$56.99
Margin of safety
+53.90%
0 Strong Buy1 Buy1 Hold0 Sell0 Strong Sell

Price chart

X-Ray snapshot

Strengths
+ Free cash flow $79.33M — positive
+ 53.90% below intrinsic value
Risks
- Thin margins at 3.85%

Key financials

Revenue Net Income Free Cash Flow
Metric2022202320242025TTM
Revenue$2.24B$2.19B$2.12B$2.13B$2.13B
Net income$65.39M$26.12M$52.80M$85.20M$15.10M
EPS$1.80
Free cash flow$86.90M$97.62M$99.89M$175.30M$79.33M
Profit margin2.92%1.19%2.49%3.99%3.85%

Peer comparison

CompanyMkt CapScoreGrowthProfitValueQualityMoSRating
DLX$1.39B542.75.58.75.0+53.90%Buy
CAT$414.16B554.77.54.34.5Buy
GEV$308.81B638.07.03.74.3Buy
GE$296.28B594.08.03.75.3Buy
RTX$237.11B597.36.03.36.0-52.11%Buy
BA$176.67B485.35.02.04.0-42.42%Hold

Smart narrative

Deluxe Corporation trades at $31.15. representing a P/E of 16.94x trailing earnings. Our Smart Value Score of 54/100 indicates the stock is fair. TTM revenue stands at $2.13B. with profit margins at 3.85%. Our DCF model estimates intrinsic value at $56.99.

Frequently asked questions

What is Deluxe Corporation's stock price?
Deluxe Corporation (DLX) trades at $31.15.
Is Deluxe Corporation overvalued?
Smart Value Score 54/100 (Grade C, Hold). DCF value $56.99.
What is the price target of Deluxe Corporation (DLX)?
The analyst target price is $32.67, representing +4.9% upside from the current price of $31.15.
What is the intrinsic value of Deluxe Corporation (DLX)?
Based on our DCF model, intrinsic value is $56.99, a +53.9% margin of safety versus $31.15.
What is Deluxe Corporation's revenue?
TTM revenue is $2.13B.

Company info

SectorINDUSTRIALS
IndustryCONGLOMERATES
CountryUSA
ExchangeNYSE
CurrencyUSD

Quick metrics

P/S ratio0.65x
ROE12.60%
Beta1.31
50D MA$27.82
200D MA$22.21
Shares out0.05B
Float0.04B
Short ratio
Avg volume0.4M

Performance

1 week
1 month
3 months
YTD
1 year
3 years
5 years