WallStSmart
BZUN

Baozun Inc

NASDAQ: BZUN · CONSUMER CYCLICAL · INTERNET RETAIL

$2.76
-2.47% today

Updated 2026-04-29

Market cap
$162.11M
P/E ratio
P/S ratio
0.02x
EPS (TTM)
$-0.62
Dividend yield
52W range
$2 – $5
Volume
0.4M

Baozun Inc (BZUN) Earnings

Quarterly earnings history, analyst estimates, and stock price reaction.

EPS beat streak
1 of 8
Last 8 quarters
Avg EPS surprise
-84.3%
Last 4 quarters
Revenue YoY growth
+4.5%
Most recent quarter
EPS YoY growth
-30900.0%
Most recent quarter

Earnings surprise history (last 12 quarters)

Beat estimate Missed estimate

Quarterly EPS and revenue trend

Quarterly revenue EPS (diluted)

How the stock reacts to earnings

Avg 1-day reaction
+1.2%
Last 2 reports
Positive reaction rate
50%
1 of 2 quarters
Largest single-day move
+2.3%
2026-03-25
Report dateEPS actualSurpriseClose beforeClose after1-day reaction
2026-03-25$-0.09-105.1%$2.13$2.18+2.3%
2025-11-20$-0.26-253.3%$2.84$2.84+0.0%

Quarterly earnings history

Fiscal quarter endingEPS estimateEPS actualSurpriseRevenueYoY revenue
2025-12-31$1.80$-0.09-105.1%$3.13B+4.5%
2025-09-30$0.17$-0.26-253.3%$2.16B+4.8%
2025-06-30$1.34$-0.31-123.1%$2.55B+6.8%
2025-03-31$-1.66$-0.15+91.0%$2.06B+4.3%
2024-12-31$1.12$0.00-100.0%$2.99B+7.7%
2024-09-30$0.46$-0.21-145.0%$2.06B+12.8%
2024-06-30$0.06$-0.06-200.0%$2.39B+3.1%
2024-03-31$-0.02$-0.25-1150.0%$1.98B
2023-12-31$1.12$0.48-57.1%$2.78B
2023-09-30$-1.46$-1.28+12.3%$1.82B
2023-06-30$-0.21$-0.07+66.7%$2.32B
2023-03-31$0.02$-0.22-1200.0%
2022-12-31$2.70$2.33-13.7%

Frequently asked questions

Has Baozun Inc beaten earnings estimates?
Baozun Inc has beaten Wall Street EPS estimates in 1 of its last 8 quarterly reports, with an average EPS surprise of -84.3% over the last 4 quarters.
How does BZUN stock react to earnings?
BZUN stock has moved an average of +1.2% in the trading day following earnings over its last 2 reports, with positive reactions in 50% of those quarters.
What is Baozun Inc's revenue growth rate?
Baozun Inc reported year-over-year revenue growth of +4.5% in its most recent quarter, with EPS growing -30900.0% year-over-year.