Hertz Global Holdings Inc (HTZ)vsUnited Rentals Inc (URI)
HTZ
Hertz Global Holdings Inc
$4.37
+3.07%
INDUSTRIALS · Cap: $1.23B
URI
United Rentals Inc
$747.59
+0.10%
INDUSTRIALS · Cap: $47.52B
Smart Verdict
WallStSmart Research — data-driven comparison
United Rentals Inc generates 89% more annual revenue ($16.10B vs $8.50B). URI leads profitability with a 15.5% profit margin vs -8.8%. URI earns a higher WallStSmart Score of 63/100 (C+).
HTZ
Hold36
out of 100
Grade: F
URI
Buy63
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for HTZ.
Margin of Safety
-233.1%
Fair Value
$262.34
Current Price
$747.59
$485.25 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Every $100 of equity generates 28 in profit
Strong operational efficiency at 25.2%
Areas to Watch
Smaller company, higher risk/reward
ROE of -5.7% — below average capital efficiency
Revenue declined 0.6%
Earnings declined 30.9%
2.8% revenue growth
Grey zone — moderate risk
Weak financial health signals
Earnings declined 1.9%
Comparative Analysis Report
WallStSmart ResearchBull Case : HTZ
The strongest argument for HTZ centers on Debt/Equity.
Bull Case : URI
The strongest argument for URI centers on Return on Equity, Operating Margin. Profitability is solid with margins at 15.5% and operating margin at 25.2%. PEG of 1.17 suggests the stock is reasonably priced for its growth.
Bear Case : HTZ
The primary concerns for HTZ are Market Cap, Return on Equity, Revenue Growth.
Bear Case : URI
The primary concerns for URI are Revenue Growth, Altman Z-Score, Piotroski F-Score.
Key Dynamics to Monitor
HTZ profiles as a turnaround stock while URI is a value play — different risk/reward profiles.
HTZ carries more volatility with a beta of 2.14 — expect wider price swings.
URI is growing revenue faster at 2.8% — sustainability is the question.
URI generates stronger free cash flow (577M), providing more financial flexibility.
Bottom Line
URI scores higher overall (63/100 vs 36/100), backed by strong 15.5% margins. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Hertz Global Holdings Inc
INDUSTRIALS · RENTAL & LEASING SERVICES · USA
Hertz Global Holdings, Inc. is a car rental company. The company is headquartered in Estero, Florida.
Visit Website →United Rentals Inc
INDUSTRIALS · RENTAL & LEASING SERVICES · USA
United Rentals, Inc. (NYSE: URI) is the world's largest equipment rental company, with about 13 percent of the North American market share as of 2019.
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