WallStSmart

Deluxe Corporation (DLX)vsGraham Holdings Co (GHC)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Graham Holdings Co generates 140% more annual revenue ($5.07B vs $2.11B). GHC leads profitability with a 10.7% profit margin vs 4.8%. DLX appears more attractively valued with a PEG of 0.46. GHC earns a higher WallStSmart Score of 68/100 (B-).

DLX

Buy

57

out of 100

Grade: C

Growth: 2.0Profit: 6.0Value: 10.0Quality: 4.0
Piotroski: 4/9Altman Z: 1.47

GHC

Strong Buy

68

out of 100

Grade: B-

Growth: 7.3Profit: 6.0Value: 4.7Quality: 8.0
Piotroski: 4/9Altman Z: 3.17
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

DLXUndervalued (+31.2%)

Margin of Safety

+31.2%

Fair Value

$38.20

Current Price

$23.62

$14.58 discount

UndervaluedFair: $38.20Overvalued
GHCSignificantly Overvalued (-25.1%)

Margin of Safety

-25.1%

Fair Value

$886.88

Current Price

$1138.57

$251.69 premium

UndervaluedFair: $886.88Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

DLX3 strengths · Avg: 9.3/10
PEG RatioValuation
0.4610/10

Growing faster than its price suggests

P/E RatioValuation
10.8x10/10

Attractively priced relative to earnings

Price/BookValuation
1.5x8/10

Reasonable price relative to book value

GHC5 strengths · Avg: 9.8/10
P/E RatioValuation
9.1x10/10

Attractively priced relative to earnings

Price/BookValuation
1.0x10/10

Reasonable price relative to book value

EPS GrowthGrowth
676.0%10/10

Earnings expanding 676.0% YoY

Altman Z-ScoreHealth
3.1710/10

Safe zone — low bankruptcy risk

Debt/EquityHealth
0.289/10

Conservative balance sheet, low leverage

Areas to Watch

DLX4 concerns · Avg: 2.5/10
Market CapQuality
$1.08B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
4.8%3/10

4.8% margin — thin

Revenue GrowthGrowth
-4.2%2/10

Revenue declined 4.2%

EPS GrowthGrowth
-17.7%2/10

Earnings declined 17.7%

GHC2 concerns · Avg: 2.5/10
Return on EquityProfitability
6.3%3/10

ROE of 6.3% — below average capital efficiency

PEG RatioValuation
4.042/10

Expensive relative to growth rate

Comparative Analysis Report

WallStSmart Research

Bull Case : DLX

The strongest argument for DLX centers on PEG Ratio, P/E Ratio, Price/Book. PEG of 0.46 suggests the stock is reasonably priced for its growth.

Bull Case : GHC

The strongest argument for GHC centers on P/E Ratio, Price/Book, EPS Growth.

Bear Case : DLX

The primary concerns for DLX are Market Cap, Profit Margin, Revenue Growth. Debt-to-equity of 2.07 is elevated, increasing financial risk. Thin 4.8% margins leave little buffer for downturns.

Bear Case : GHC

The primary concerns for GHC are Return on Equity, PEG Ratio.

Key Dynamics to Monitor

DLX carries more volatility with a beta of 1.23 — expect wider price swings.

GHC is growing revenue faster at 7.1% — sustainability is the question.

DLX generates stronger free cash flow (86M), providing more financial flexibility.

Monitor CONGLOMERATES industry trends, competitive dynamics, and regulatory changes.

Bottom Line

GHC scores higher overall (68/100 vs 57/100). DLX offers better value entry with a 31.2% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Deluxe Corporation

INDUSTRIALS · CONGLOMERATES · USA

Deluxe Corporation provides technology-based solutions for small businesses and financial institutions in the United States, Canada, Australia, South America, and Europe. The company is headquartered in Shoreview, Minnesota.

Graham Holdings Co

INDUSTRIALS · CONGLOMERATES · USA

Graham Holdings Company is a diversified global media and education company. The company is headquartered in Arlington, Virginia.

Visit Website →

Want to dig deeper into these stocks?