WallStSmart

Celsius Holdings Inc (CELH)vsProcter & Gamble Company (PG)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Procter & Gamble Company generates 2821% more annual revenue ($86.72B vs $2.97B). PG leads profitability with a 19.2% profit margin vs 5.8%. CELH appears more attractively valued with a PEG of 0.31. CELH earns a higher WallStSmart Score of 64/100 (C+).

CELH

Buy

64

out of 100

Grade: C+

Growth: 10.0Profit: 6.5Value: 7.3Quality: 5.0
Piotroski: 3/9Altman Z: 1.63

PG

Buy

59

out of 100

Grade: C

Growth: 5.3Profit: 8.5Value: 3.3Quality: 6.0
Piotroski: 4/9Altman Z: 3.01
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CELHUndervalued (+83.2%)

Margin of Safety

+83.2%

Fair Value

$174.05

Current Price

$27.75

$146.30 discount

UndervaluedFair: $174.05Overvalued
PGSignificantly Overvalued (-53.8%)

Margin of Safety

-53.8%

Fair Value

$99.13

Current Price

$146.54

$47.41 premium

UndervaluedFair: $99.13Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CELH3 strengths · Avg: 10.0/10
PEG RatioValuation
0.3110/10

Growing faster than its price suggests

Revenue GrowthGrowth
137.7%10/10

Revenue surging 137.7% year-over-year

EPS GrowthGrowth
125.8%10/10

Earnings expanding 125.8% YoY

PG5 strengths · Avg: 9.2/10
Market CapQuality
$350.36B10/10

Mega-cap, among the largest globally

Return on EquityProfitability
30.6%10/10

Every $100 of equity generates 31 in profit

Altman Z-ScoreHealth
3.0110/10

Safe zone — low bankruptcy risk

Operating MarginProfitability
23.1%8/10

Strong operational efficiency at 23.1%

Free Cash FlowQuality
$3.03B8/10

Generating 3.0B in free cash flow

Areas to Watch

CELH4 concerns · Avg: 3.3/10
Altman Z-ScoreHealth
1.634/10

Distress zone — elevated risk

Profit MarginProfitability
5.8%3/10

5.8% margin — thin

Debt/EquityHealth
1.953/10

Elevated debt levels

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

PG1 concerns · Avg: 2.0/10
PEG RatioValuation
4.202/10

Expensive relative to growth rate

Comparative Analysis Report

WallStSmart Research

Bull Case : CELH

The strongest argument for CELH centers on PEG Ratio, Revenue Growth, EPS Growth. Revenue growth of 137.7% demonstrates continued momentum. PEG of 0.31 suggests the stock is reasonably priced for its growth.

Bull Case : PG

The strongest argument for PG centers on Market Cap, Return on Equity, Altman Z-Score. Profitability is solid with margins at 19.2% and operating margin at 23.1%.

Bear Case : CELH

The primary concerns for CELH are Altman Z-Score, Profit Margin, Debt/Equity. A P/E of 67.9x leaves little room for execution misses. Debt-to-equity of 1.95 is elevated, increasing financial risk.

Bear Case : PG

The primary concerns for PG are PEG Ratio.

Key Dynamics to Monitor

CELH profiles as a hypergrowth stock while PG is a mature play — different risk/reward profiles.

CELH carries more volatility with a beta of 0.90 — expect wider price swings.

CELH is growing revenue faster at 137.7% — sustainability is the question.

PG generates stronger free cash flow (3.0B), providing more financial flexibility.

Bottom Line

CELH scores higher overall (64/100 vs 59/100) and 137.7% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Celsius Holdings Inc

CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA

Celsius Holdings, Inc. develops, markets, distributes, and sells calorie-burning functional fitness drinks in the United States and internationally. The company is headquartered in Boca Raton, Florida.

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Procter & Gamble Company

CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA

The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health, consumer health, personal care, and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages.

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