WallStSmart

Celsius Holdings Inc (CELH)vsPepsiCo Inc (PEP)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

PepsiCo Inc generates 3080% more annual revenue ($96.90B vs $3.05B). PEP leads profitability with a 10.8% profit margin vs 4.2%. CELH appears more attractively valued with a PEG of 0.28. PEP earns a higher WallStSmart Score of 71/100 (B).

CELH

Hold

50

out of 100

Grade: D+

Growth: 6.0Profit: 6.5Value: 7.3Quality: 6.5
Piotroski: 3/9Altman Z: 1.63

PEP

Strong Buy

71

out of 100

Grade: B

Growth: 6.7Profit: 8.0Value: 6.7Quality: 4.0
Piotroski: 3/9Altman Z: 2.26
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CELHUndervalued (+83.8%)

Margin of Safety

+83.8%

Fair Value

$172.75

Current Price

$28.02

$144.73 discount

UndervaluedFair: $172.75Overvalued
PEPUndervalued (+4.4%)

Margin of Safety

+4.4%

Fair Value

$139.80

Current Price

$129.75

$10.05 discount

UndervaluedFair: $139.80Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CELH2 strengths · Avg: 9.5/10
PEG RatioValuation
0.2810/10

Growing faster than its price suggests

Debt/EquityHealth
0.239/10

Conservative balance sheet, low leverage

PEP5 strengths · Avg: 9.0/10
Return on EquityProfitability
47.5%10/10

Every $100 of equity generates 47 in profit

EPS GrowthGrowth
137.0%10/10

Earnings expanding 137.0% YoY

Market CapQuality
$186.21B9/10

Large-cap with strong market position

P/E RatioValuation
17.9x8/10

Attractively priced relative to earnings

Free Cash FlowQuality
$1.50B8/10

Generating 1.5B in free cash flow

Areas to Watch

CELH4 concerns · Avg: 3.0/10
Altman Z-ScoreHealth
1.634/10

Distress zone — elevated risk

Profit MarginProfitability
4.2%3/10

4.2% margin — thin

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

P/E RatioValuation
128.5x2/10

Premium valuation, high expectations priced in

PEP3 concerns · Avg: 2.7/10
Price/BookValuation
8.0x4/10

Trading at 8.0x book value

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Debt/EquityHealth
2.411/10

Elevated debt levels

Comparative Analysis Report

WallStSmart Research

Bull Case : CELH

The strongest argument for CELH centers on PEG Ratio, Debt/Equity. Revenue growth of 10.6% demonstrates continued momentum. PEG of 0.28 suggests the stock is reasonably priced for its growth.

Bull Case : PEP

The strongest argument for PEP centers on Return on Equity, EPS Growth, Market Cap. PEG of 1.40 suggests the stock is reasonably priced for its growth.

Bear Case : CELH

The primary concerns for CELH are Altman Z-Score, Profit Margin, Piotroski F-Score. A P/E of 128.5x leaves little room for execution misses. Thin 4.2% margins leave little buffer for downturns.

Bear Case : PEP

The primary concerns for PEP are Price/Book, Piotroski F-Score, Debt/Equity. Debt-to-equity of 2.41 is elevated, increasing financial risk.

Key Dynamics to Monitor

CELH carries more volatility with a beta of 0.92 — expect wider price swings.

CELH is growing revenue faster at 10.6% — sustainability is the question.

PEP generates stronger free cash flow (1.5B), providing more financial flexibility.

Monitor BEVERAGES - NON-ALCOHOLIC industry trends, competitive dynamics, and regulatory changes.

Bottom Line

PEP scores higher overall (71/100 vs 50/100). CELH offers better value entry with a 83.8% margin of safety. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Celsius Holdings Inc

CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA

Celsius Holdings, Inc. develops, markets, distributes, and sells calorie-burning functional fitness drinks in the United States and internationally. The company is headquartered in Boca Raton, Florida.

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PepsiCo Inc

CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA

PepsiCo, Inc. is an American based multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products.

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