WallStSmart

Aon PLC (AON)vsGoosehead Insurance Inc (GSHD)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Aon PLC generates 4475% more annual revenue ($17.49B vs $382.20M). AON leads profitability with a 22.5% profit margin vs 8.0%. AON trades at a lower P/E of 17.2x. AON earns a higher WallStSmart Score of 70/100 (B).

AON

Strong Buy

70

out of 100

Grade: B

Growth: 7.3Profit: 8.5Value: 5.7Quality: 4.3
Piotroski: 5/9Altman Z: 0.82

GSHD

Buy

59

out of 100

Grade: C

Growth: 9.3Profit: 7.5Value: 4.7Quality: 6.3
Piotroski: 3/9

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

AON6 strengths · Avg: 9.0/10
Return on EquityProfitability
46.5%10/10

Every $100 of equity generates 47 in profit

Operating MarginProfitability
35.8%10/10

Strong operational efficiency at 35.8%

Market CapQuality
$66.80B9/10

Large-cap with strong market position

Profit MarginProfitability
22.5%9/10

Keeps 23 of every $100 in revenue as profit

P/E RatioValuation
17.2x8/10

Attractively priced relative to earnings

EPS GrowthGrowth
27.1%8/10

Earnings expanding 27.1% YoY

GSHD4 strengths · Avg: 9.5/10
Return on EquityProfitability
175.8%10/10

Every $100 of equity generates 176 in profit

EPS GrowthGrowth
111.9%10/10

Earnings expanding 111.9% YoY

Debt/EquityHealth
-0.3710/10

Conservative balance sheet, low leverage

Revenue GrowthGrowth
23.3%8/10

Revenue surging 23.3% year-over-year

Areas to Watch

AON2 concerns · Avg: 3.0/10
PEG RatioValuation
2.504/10

Expensive relative to growth rate

Altman Z-ScoreHealth
0.822/10

Distress zone — elevated risk

GSHD4 concerns · Avg: 3.3/10
P/E RatioValuation
37.0x4/10

Premium valuation, high expectations priced in

Market CapQuality
$1.50B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
8.0%3/10

8.0% margin — thin

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Comparative Analysis Report

WallStSmart Research

Bull Case : AON

The strongest argument for AON centers on Return on Equity, Operating Margin, Market Cap. Profitability is solid with margins at 22.5% and operating margin at 35.8%.

Bull Case : GSHD

The strongest argument for GSHD centers on Return on Equity, EPS Growth, Debt/Equity. Revenue growth of 23.3% demonstrates continued momentum.

Bear Case : AON

The primary concerns for AON are PEG Ratio, Altman Z-Score.

Bear Case : GSHD

The primary concerns for GSHD are P/E Ratio, Market Cap, Profit Margin.

Key Dynamics to Monitor

AON profiles as a mature stock while GSHD is a growth play — different risk/reward profiles.

GSHD carries more volatility with a beta of 1.62 — expect wider price swings.

GSHD is growing revenue faster at 23.3% — sustainability is the question.

AON generates stronger free cash flow (363M), providing more financial flexibility.

Bottom Line

AON scores higher overall (70/100 vs 59/100), backed by strong 22.5% margins. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Aon PLC

FINANCIAL SERVICES · INSURANCE BROKERS · USA

Aon plc is a multinational professional services firm that sells a range of financial risk-mitigation products, including insurance, pension administration, and health-insurance plans.

Goosehead Insurance Inc

FINANCIAL SERVICES · INSURANCE BROKERS · USA

Goosehead Insurance, Inc. is a portfolio company of Goosehead Financial, LLC providing personal lines insurance agency services in the United States. The company is headquartered in Westlake, Texas.

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