Aon PLC (AON)vsBrown & Brown Inc (BRO)
AON
Aon PLC
$312.79
-0.26%
FINANCIAL SERVICES · Cap: $66.80B
BRO
Brown & Brown Inc
$56.45
-2.76%
FINANCIAL SERVICES · Cap: $19.53B
Smart Verdict
WallStSmart Research — data-driven comparison
Aon PLC generates 179% more annual revenue ($17.49B vs $6.26B). AON leads profitability with a 22.5% profit margin vs 18.4%. BRO appears more attractively valued with a PEG of 1.51. BRO earns a higher WallStSmart Score of 71/100 (B).
AON
Strong Buy70
out of 100
Grade: B
BRO
Strong Buy71
out of 100
Grade: B
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 47 in profit
Strong operational efficiency at 35.8%
Large-cap with strong market position
Keeps 23 of every $100 in revenue as profit
Attractively priced relative to earnings
Earnings expanding 27.1% YoY
Strong operational efficiency at 47.2%
Revenue surging 35.7% year-over-year
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Distress zone — elevated risk
Expensive relative to growth rate
Weak financial health signals
Earnings declined 7.9%
Comparative Analysis Report
WallStSmart ResearchBull Case : AON
The strongest argument for AON centers on Return on Equity, Operating Margin, Market Cap. Profitability is solid with margins at 22.5% and operating margin at 35.8%.
Bull Case : BRO
The strongest argument for BRO centers on Operating Margin, Revenue Growth, Price/Book. Profitability is solid with margins at 18.4% and operating margin at 47.2%. Revenue growth of 35.7% demonstrates continued momentum.
Bear Case : AON
The primary concerns for AON are PEG Ratio, Altman Z-Score.
Bear Case : BRO
The primary concerns for BRO are PEG Ratio, Piotroski F-Score, EPS Growth.
Key Dynamics to Monitor
AON profiles as a mature stock while BRO is a growth play — different risk/reward profiles.
BRO carries more volatility with a beta of 0.83 — expect wider price swings.
BRO is growing revenue faster at 35.7% — sustainability is the question.
AON generates stronger free cash flow (363M), providing more financial flexibility.
Bottom Line
BRO scores higher overall (71/100 vs 70/100), backed by strong 18.4% margins and 35.7% revenue growth. Both earn "Strong Buy" and "Strong Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Aon PLC
FINANCIAL SERVICES · INSURANCE BROKERS · USA
Aon plc is a multinational professional services firm that sells a range of financial risk-mitigation products, including insurance, pension administration, and health-insurance plans.
Brown & Brown Inc
FINANCIAL SERVICES · INSURANCE BROKERS · USA
Brown & Brown, Inc. markets and sells insurance products and services in the United States, Bermuda, Canada, the Cayman Islands, Ireland, and the United Kingdom. The company is headquartered in Daytona Beach, Florida.
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