USNA
USANA Health Sciences Inc
NYSE: USNA · CONSUMER DEFENSIVE · PACKAGED FOODS
$14.62
+3.91% today
Updated 2026-10-28
Market cap
$259.96M
P/E ratio
—
P/S ratio
0.29x
EPS (TTM)
$-1.20
Dividend yield
—
52W range
$13 – $24
Volume
0.2M
USANA Health Sciences Inc (USNA) Insider transactions
Net insider activity
Net buying (284,858 shares)
Buy transactions
42
Sell transactions
58
All transactions
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-07-25 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Sale | 598 | — | — |
| 2026-07-25 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Buy | 598 | — | — |
| 2026-07-25 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Sale | 176 | $21.32 | $3752.32 |
| 2026-07-25 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Sale | 1,166 | — | — |
| 2026-07-25 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Buy | 1,166 | — | — |
| 2026-07-25 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Sale | 518 | $21.32 | $11043.76 |
| 2026-07-23 | WOOD, TIMOTHY E | Director | Sale | 1,632 | — | — |
| 2026-07-23 | WOOD, TIMOTHY E | Director | Buy | 1,632 | — | — |
| 2026-07-23 | WOOD, TIMOTHY E | Director | Sale | 408 | $20.92 | $8535.36 |
| 2026-07-23 | WINSSINGER, FREDERIC J | Director | Sale | 1,632 | — | — |
| 2026-07-23 | WINSSINGER, FREDERIC J | Director | Buy | 1,632 | — | — |
| 2026-07-23 | PELOSI, PEGGIE | Director | Sale | 1,632 | — | — |
| 2026-07-23 | PELOSI, PEGGIE | Director | Buy | 1,632 | — | — |
| 2026-07-23 | PELOSI, PEGGIE | Director | Sale | 935 | $20.92 | $19560.20 |
| 2026-07-23 | NIXON, J SCOTT | Director | Sale | 1,632 | — | — |
| 2026-07-23 | NIXON, J SCOTT | Director | Buy | 1,632 | — | — |
| 2026-07-23 | FULLER, GILBERT A | Director | Sale | 1,632 | — | — |
| 2026-07-23 | FULLER, GILBERT A | Director | Buy | 1,632 | — | — |
| 2026-07-23 | FLEMING, JOHN TURMAN | Director | Sale | 1,632 | — | — |
| 2026-07-23 | FLEMING, JOHN TURMAN | Director | Buy | 1,632 | — | — |
| 2026-07-23 | DING, XIA | Director | Sale | 1,632 | — | — |
| 2026-07-23 | DING, XIA | Director | Buy | 1,632 | — | — |
| 2026-07-23 | DING, XIA | Director | Sale | 604 | $20.92 | $12635.68 |
| 2026-06-16 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 5,002 | $19.45 | $97303.91 |
| 2026-06-15 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 909 | $20.01 | $18184.54 |
| 2026-06-12 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 1,602 | $20.15 | $32280.30 |
| 2026-06-08 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 5,561 | $18.50 | $102878.50 |
| 2026-06-01 | FLEMING, JOHN TURMAN | Director | Sale | 2,450 | $17.93 | $43928.50 |
| 2026-05-28 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 6,813 | $18.95 | $129106.35 |
| 2026-05-27 | IIEKKING, G DOUG | CHIEF FINANCIAL OFFICER | Sale | 5,360 | $18.75 | $100513.40 |
| 2026-05-22 | FULLER, GILBERT A | Director | Sale | 1,057 | $18.66 | $19728.69 |
| 2026-05-07 | WOOD, TIMOTHY E | Director | Buy | 6,527 | — | — |
| 2026-05-07 | WINSSINGER, FREDERIC J | Director | Buy | 6,527 | — | — |
| 2026-05-07 | PELOSI, PEGGIE | Director | Buy | 6,527 | — | — |
| 2026-05-07 | NIXON, J SCOTT | Director | Buy | 6,527 | — | — |
| 2026-05-07 | FULLER, GILBERT A | Director | Buy | 6,527 | — | — |
| 2026-05-07 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Sale | 3,791 | $19.82 | $75137.62 |
| 2026-05-07 | FLEMING, JOHN TURMAN | Director | Buy | 6,527 | — | — |
| 2026-05-07 | DING, XIA | Director | Buy | 6,527 | — | — |
| 2026-04-23 | WOOD, TIMOTHY E | Director | Sale | 1,057 | — | — |
| 2026-04-23 | WOOD, TIMOTHY E | Director | Buy | 1,057 | — | — |
| 2026-04-23 | WOOD, TIMOTHY E | Director | Sale | 264 | $19.24 | $5079.36 |
| 2026-04-23 | WINSSINGER, FREDERIC J | Director | Sale | 1,057 | — | — |
| 2026-04-23 | WINSSINGER, FREDERIC J | Director | Buy | 1,057 | — | — |
| 2026-04-23 | PELOSI, PEGGIE | Director | Sale | 1,057 | — | — |
| 2026-04-23 | PELOSI, PEGGIE | Director | Buy | 1,057 | — | — |
| 2026-04-23 | PELOSI, PEGGIE | Director | Sale | 668 | $19.24 | $12852.32 |
| 2026-04-23 | NIXON, J SCOTT | Director | Sale | 1,057 | — | — |
| 2026-04-23 | NIXON, J SCOTT | Director | Buy | 1,057 | — | — |
| 2026-04-23 | FULLER, GILBERT A | Director | Sale | 1,057 | — | — |
| 2026-04-23 | FULLER, GILBERT A | Director | Buy | 1,057 | — | — |
| 2026-04-23 | FLEMING, JOHN TURMAN | Director | Sale | 1,057 | — | — |
| 2026-04-23 | FLEMING, JOHN TURMAN | Director | Buy | 1,057 | — | — |
| 2026-04-23 | DING, XIA | Director | Sale | 1,057 | — | — |
| 2026-04-23 | DING, XIA | Director | Buy | 1,057 | — | — |
| 2026-04-23 | DING, XIA | Director | Sale | 391 | $19.24 | $7522.84 |
| 2026-03-20 | FULLER, GILBERT A | Director | Sale | 1,058 | $17.00 | $17986.00 |
| 2026-03-03 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Sale | 4,553 | $19.38 | $88258.99 |
| 2026-02-27 | NOOT, WALTER | CHIEF OPERATING OFFICER | Sale | 7,422 | — | — |
| 2026-02-27 | NOOT, WALTER | CHIEF OPERATING OFFICER | Buy | 7,422 | — | — |
| 2026-02-27 | NOOT, WALTER | CHIEF OPERATING OFFICER | Sale | 3,144 | $21.52 | $67658.88 |
| 2026-02-27 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 6,747 | — | — |
| 2026-02-27 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Buy | 6,747 | — | — |
| 2026-02-27 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 2,993 | $21.52 | $64409.36 |
| 2026-02-27 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 4,596 | — | — |
| 2026-02-27 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Buy | 4,596 | — | — |
| 2026-02-27 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 1,349 | $21.52 | $29030.48 |
| 2026-02-27 | IIEKKING, G DOUG | CHIEF FINANCIAL OFFICER | Sale | 7,469 | — | — |
| 2026-02-27 | IIEKKING, G DOUG | CHIEF FINANCIAL OFFICER | Buy | 7,469 | — | — |
| 2026-02-27 | IIEKKING, G DOUG | CHIEF FINANCIAL OFFICER | Sale | 5,031 | $21.52 | $108267.12 |
| 2026-02-27 | GUEST, KEVIN | CEO & EXEC. CHAIRMAN OF BOARD | Sale | 7,856 | — | — |
| 2026-02-27 | GUEST, KEVIN | CEO & EXEC. CHAIRMAN OF BOARD | Buy | 7,856 | — | — |
| 2026-02-27 | GUEST, KEVIN | CEO & EXEC. CHAIRMAN OF BOARD | Sale | 3,328 | $21.52 | $71618.56 |
| 2026-02-27 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Sale | 6,577 | — | — |
| 2026-02-27 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Buy | 6,577 | — | — |
| 2026-02-27 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Sale | 2,786 | $21.52 | $59954.72 |
| 2026-02-27 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Sale | 3,906 | — | — |
| 2026-02-27 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Buy | 3,906 | — | — |
| 2026-02-27 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Sale | 1,174 | $21.52 | $25264.48 |
| 2026-02-27 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Sale | 4,190 | — | — |
| 2026-02-27 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Buy | 4,190 | — | — |
| 2026-02-27 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Sale | 2,015 | $21.52 | $43362.80 |
| 2026-02-20 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Sale | 4,461 | $21.35 | $95220.04 |
| 2026-02-19 | NOOT, WALTER | CHIEF OPERATING OFFICER | Buy | 41,373 | — | — |
| 2026-02-19 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Buy | 37,610 | — | — |
| 2026-02-19 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Buy | 25,622 | — | — |
| 2026-02-19 | IIEKKING, G DOUG | CHIEF FINANCIAL OFFICER | Buy | 41,639 | — | — |
| 2026-02-19 | GUEST, KEVIN | CEO & EXEC. CHAIRMAN OF BOARD | Buy | 82,726 | — | — |
| 2026-02-19 | FOUKAS, JOSHUA | CHIEF LEGAL OFFICER | Buy | 36,662 | — | — |
| 2026-02-19 | BENEDICT, PETER | CHIEF INFORMATION OFFICER | Buy | 21,775 | — | — |
| 2026-02-19 | ARMSTRONG, KATHRYN MICHELLE | CHIEF SCIENTIFIC OFFICER | Buy | 24,526 | — | — |
| 2026-02-08 | NOOT, WALTER | CHIEF OPERATING OFFICER | Sale | 4,058 | — | — |
| 2026-02-08 | NOOT, WALTER | CHIEF OPERATING OFFICER | Buy | 4,058 | — | — |
| 2026-02-08 | NOOT, WALTER | CHIEF OPERATING OFFICER | Sale | 1,738 | $21.34 | $37088.92 |
| 2026-02-08 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 3,690 | — | — |
| 2026-02-08 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Buy | 3,690 | — | — |
| 2026-02-08 | NEIDIG, BRENT | CHIEF COMMERCIAL OFFICER | Sale | 1,753 | $21.34 | $37409.02 |
| 2026-02-08 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 2,514 | — | — |
| 2026-02-08 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Buy | 2,514 | — | — |
| 2026-02-08 | JONES, PAUL A. | CHIEF PEOPLE OFFICER | Sale | 872 | $21.34 | $18608.48 |
Frequently asked questions
Are USNA insiders buying or selling?
Over the transactions on record, USNA insiders have been net sellers, with about $1.46M in stock sold across 58 sales. The entries tagged as buys are stock grants and option exercises recorded at $0, not open-market purchases.
Does insider selling at USNA mean the stock will fall?
Not by itself. Most executive selling is pre-scheduled through 10b5-1 plans filed months in advance, and insiders sell for diversification, taxes, and liquidity far more often than out of any view on the price. Insider buying is the stronger signal, especially when several insiders buy around the same time, because there is usually only one reason to put personal cash into the stock.
Which USNA insiders are selling the most?
Recent selling is concentrated in a few names. JONES, PAUL A. accounts for the largest share on record, with about $279623.81 sold. Selling by one or two individuals matters less than broad selling across the whole leadership team, which is the pattern worth watching.