ROKU
Roku Inc
NASDAQ: ROKU · COMMUNICATION SERVICES · ENTERTAINMENT
$155.33
-0.85% today
Updated 2026-10-28
Market cap
$22.97B
P/E ratio
65.82
P/S ratio
4.41x
EPS (TTM)
$2.35
Dividend yield
—
52W range
$79 – $160
Volume
2.1M
Roku Inc (ROKU) Insider transactions
Net insider activity
Net selling (142,484 shares)
Buy transactions
24
Sell transactions
63
All transactions
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | M | 10,269 | — | — |
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | M | 10,269 | $49.59 | $509239.71 |
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | S | 9,845 | $151.61 | $1.49M |
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | S | 9,689 | $151.60 | $1.47M |
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | S | 580 | $152.06 | $88194.80 |
| 2026-10-05 | COLLIER, CHARLES | President, Roku Media | S | 424 | $152.07 | $64477.68 |
| 2026-10-01 | HUNT, NEIL D | Director | M | 4,000 | — | — |
| 2026-10-01 | HUNT, NEIL D | Director | M | 4,000 | — | — |
| 2026-10-01 | HUNT, NEIL D | Director | C | 2,000 | — | — |
| 2026-10-01 | HUNT, NEIL D | Director | C | 2,000 | — | — |
| 2026-10-01 | HUNT, NEIL D | Director | S | 1,592 | $150.85 | $240153.20 |
| 2026-10-01 | HUNT, NEIL D | Director | S | 408 | $152.04 | $62032.32 |
| 2026-10-01 | BANKS, MATTHEW C. | VP, CAO | S | 554 | $152.21 | $84324.34 |
| 2026-09-15 | JEDDA, DAN | CFO & COO | Sale | 7,000 | $156.81 | $1.10M |
| 2026-09-14 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 24,109 | — | — |
| 2026-09-04 | COLLIER, CHARLES | President, Roku Media | Sale | 10,269 | — | — |
| 2026-09-04 | COLLIER, CHARLES | President, Roku Media | Buy | 10,269 | $49.59 | $509239.71 |
| 2026-09-04 | COLLIER, CHARLES | President, Roku Media | Sale | 8,843 | $156.87 | $1.39M |
| 2026-09-04 | COLLIER, CHARLES | President, Roku Media | Sale | 1,426 | $157.73 | $224922.98 |
| 2026-09-02 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Sale | 3,410 | $155.64 | $530732.40 |
| 2026-09-02 | HANDMAN, CHRISTOPHER T. | SVP & General Counsel | Sale | 2,999 | $155.64 | $466764.36 |
| 2026-09-02 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 4,824 | $155.64 | $750807.36 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 1,390 | $156.84 | $218007.60 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 1,150 | $157.84 | $181516.00 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 993 | $155.80 | $154709.40 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 740 | $156.87 | $116083.80 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 671 | $156.02 | $104689.42 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 655 | $157.01 | $102841.55 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 521 | $155.81 | $81177.01 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 506 | $157.84 | $79867.04 |
| 2026-09-02 | COLLIER, CHARLES | President, Roku Media | Sale | 441 | $157.92 | $69642.72 |
| 2026-09-02 | BANKS, MATTHEW C. | VP, CAO | Sale | 546 | $155.64 | $84979.44 |
| 2026-09-01 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 11,256 | — | — |
| 2026-09-01 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 8,278 | — | — |
| 2026-09-01 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 1,407 | — | — |
| 2026-09-01 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Buy | 20,941 | — | — |
| 2026-09-01 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 8,242 | $155.53 | $1.28M |
| 2026-09-01 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Sale | 6,790 | — | — |
| 2026-09-01 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Sale | 4,910 | — | — |
| 2026-09-01 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Sale | 4,451 | — | — |
| 2026-09-01 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Buy | 16,151 | — | — |
| 2026-09-01 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Sale | 6,357 | $155.53 | $988704.21 |
| 2026-09-01 | JEDDA, DAN | CFO & COO | Sale | 17,726 | — | — |
| 2026-09-01 | JEDDA, DAN | CFO & COO | Sale | 4,221 | — | — |
| 2026-09-01 | JEDDA, DAN | CFO & COO | Sale | 4,186 | — | — |
| 2026-09-01 | JEDDA, DAN | CFO & COO | Buy | 26,133 | — | — |
| 2026-09-01 | JEDDA, DAN | CFO & COO | Sale | 10,285 | $155.53 | $1.60M |
| 2026-09-01 | HUNT, NEIL D | Director | Sale | 4,000 | — | — |
| 2026-09-01 | HUNT, NEIL D | Director | Buy | 4,000 | — | — |
| 2026-09-01 | HUNT, NEIL D | Director | Sale | 2,000 | — | — |
| 2026-09-01 | HUNT, NEIL D | Director | Buy | 2,000 | — | — |
| 2026-09-01 | HUNT, NEIL D | Director | Sale | 1,419 | $156.05 | $221434.95 |
| 2026-09-01 | HUNT, NEIL D | Director | Sale | 581 | $156.92 | $91170.52 |
| 2026-09-01 | HANDMAN, CHRISTOPHER T. | SVP & General Counsel | Sale | 11,898 | — | — |
| 2026-09-01 | HANDMAN, CHRISTOPHER T. | SVP & General Counsel | Buy | 11,898 | — | — |
| 2026-09-01 | HANDMAN, CHRISTOPHER T. | SVP & General Counsel | Sale | 5,900 | $155.53 | $917627.00 |
| 2026-09-01 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 4,651 | — | — |
| 2026-09-01 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 3,048 | — | — |
| 2026-09-01 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 2,623 | — | — |
| 2026-09-01 | FUCHSBERG, GILBERT | President, Subscriptions | Buy | 10,322 | — | — |
| 2026-09-01 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 5,710 | $155.53 | $888076.30 |
| 2026-09-01 | COLLIER, CHARLES | President, Roku Media | Sale | 29,340 | — | — |
| 2026-09-01 | COLLIER, CHARLES | President, Roku Media | Buy | 29,340 | — | — |
| 2026-09-01 | COLLIER, CHARLES | President, Roku Media | Sale | 14,773 | $155.53 | $2.30M |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Sale | 1,248 | — | — |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Sale | 1,202 | — | — |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Sale | 828 | — | — |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Sale | 788 | — | — |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Buy | 4,066 | — | — |
| 2026-09-01 | BANKS, MATTHEW C. | VP, CAO | Sale | 2,017 | $155.53 | $313704.01 |
| 2026-08-17 | JEDDA, DAN | CFO & COO | Sale | 7,000 | $157.11 | $1.10M |
| 2026-08-14 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 172,630 | — | — |
| 2026-08-14 | OZGEN, MUSTAFA | Pres, Devices, Prod, and Tech | Buy | 32,765 | — | — |
| 2026-08-14 | JEDDA, DAN | CFO & COO | Buy | 50,379 | — | — |
| 2026-08-14 | JEDDA, DAN | CFO & COO | Buy | 6,358 | — | — |
| 2026-08-14 | HANDMAN, CHRISTOPHER T. | SVP and General Counsel | Buy | 27,469 | — | — |
| 2026-08-14 | FUCHSBERG, GILBERT | President, Subscriptions | Buy | 24,686 | — | — |
| 2026-08-14 | FUCHSBERG, GILBERT | President, Subscriptions | Buy | 2,244 | — | — |
| 2026-08-14 | COLLIER, CHARLES | President, Roku Media | Buy | 43,762 | — | — |
| 2026-08-14 | BANKS, MATTHEW C. | VP, Corp Controller & CAO | Buy | 5,800 | — | — |
| 2026-08-13 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Sale | 64,976 | — | — |
| 2026-08-13 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Buy | 44,795 | — | — |
| 2026-08-13 | WOOD, ANTHONY J. | Director, CEO and Chairman BOD, 10% Owner | Buy | 20,181 | — | — |
| 2026-08-06 | FUCHSBERG, GILBERT | President, Subscriptions | Sale | 10,719 | $150.00 | $1.61M |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Sale | 10,269 | — | — |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Buy | 10,269 | $49.59 | $509239.71 |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Sale | 9,313 | $145.88 | $1.36M |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Sale | 8,830 | $145.85 | $1.29M |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Sale | 1,439 | $146.38 | $210640.82 |
| 2026-08-04 | COLLIER, CHARLES | President, Roku Media | Sale | 956 | $146.39 | $139948.84 |
| 2026-08-03 | HUNT, NEIL D | Director | Sale | 4,000 | — | — |
| 2026-08-03 | HUNT, NEIL D | Director | Buy | 4,000 | — | — |
| 2026-08-03 | HUNT, NEIL D | Director | Sale | 2,000 | — | — |
| 2026-08-03 | HUNT, NEIL D | Director | Buy | 2,000 | — | — |
| 2026-08-03 | HUNT, NEIL D | Director | Sale | 1,888 | $146.21 | $276044.48 |
| 2026-08-03 | HUNT, NEIL D | Director | Sale | 112 | $146.98 | $16461.76 |
| 2026-08-03 | BANKS, MATTHEW C. | VP, CAO | Sale | 552 | $146.25 | $80730.00 |
| 2026-07-15 | JEDDA, DAN | CFO & COO | Sale | 7,000 | $141.90 | $993300.00 |
| 2026-07-06 | COLLIER, CHARLES | President, Roku Media | Sale | 10,269 | — | — |
| 2026-07-06 | COLLIER, CHARLES | President, Roku Media | Buy | 10,269 | $49.59 | $509239.71 |
Frequently asked questions
Are ROKU insiders buying or selling?
Over the transactions on record, ROKU insiders have been net sellers, with about $21.32M in stock sold across 63 sales, against 3 open-market purchases.
Does insider selling at ROKU mean the stock will fall?
Not by itself. Most executive selling is pre-scheduled through 10b5-1 plans filed months in advance, and insiders sell for diversification, taxes, and liquidity far more often than out of any view on the price. Insider buying is the stronger signal, especially when several insiders buy around the same time, because there is usually only one reason to put personal cash into the stock.
Which ROKU insiders are selling the most?
Recent selling is concentrated in a few names. COLLIER, CHARLES accounts for the largest share on record, with about $8.02M sold. Selling by one or two individuals matters less than broad selling across the whole leadership team, which is the pattern worth watching.