WallStSmart
PRPL

Purple Innovation Inc

NASDAQ: PRPL · CONSUMER CYCLICAL · FURNISHINGS, FIXTURES & APPLIANCES

$0.51
+3.20% today

Updated 2026-06-04

Market cap
$42.93M
P/E ratio
P/S ratio
0.09x
EPS (TTM)
$-0.58
Dividend yield
52W range
$0 – $1
Volume
0.4M

Purple Innovation Inc (PRPL) Financial statements

SEC filings — annual and quarterly data.

Profit margin
-10.97%
Operating margin
-6.75%
ROE
-10,271.00%
ROA
-7.93%
Debt/equity
-3.51x

Margin trends — annual

Gross margin Operating margin Profit margin
YearRevenueNet incomeGross marginOp. marginProfit margin
2014$4.31M$665157.0037.56%17.87%15.45%
2015$5.84M$-303000.0023.70%-5.93%-5.19%
2016$65.47M$-2.33M32.80%-4.06%-3.55%
2017$196.86M$-8.82M43.19%-4.44%-4.48%
2018$285.79M$-4.32M39.40%-5.91%-1.51%
2019$428.36M$-22.57M44.12%3.79%-5.27%
2020$648.47M$-236.87M47.05%10.98%-36.53%
2021$726.23M$4.03M40.62%-3.22%0.56%
2022$573.20M$-92.47M36.30%-7.46%-16.13%
2023$510.54M$-120.76M33.66%-22.27%-23.65%
2024$487.88M$-97.90M37.13%-18.89%-20.07%
2025$468.73M$-51.41M40.23%-6.75%-10.97%

Frequently asked questions

What is Purple Innovation Inc's revenue?

Purple Innovation Inc's trailing twelve-month revenue is $460.28M. Revenue is the top line the whole model builds on, and at this scale the question shifts from how fast it grows to whether margins hold as it compounds.

How profitable is PRPL?

In its most recent fiscal year, PRPL ran a gross margin of 40.23%, an operating margin of -6.75%, and a net margin of -10.97%. Margins this high mean most of each extra dollar of revenue drops through to profit, which is the signature of real pricing power.

How much free cash flow does PRPL generate?

PRPL produced $-41.91M in free cash flow in its most recent fiscal year. Free cash flow is what is left after running and reinvesting in the business, and it is the cash that actually funds buybacks, dividends, and a stronger balance sheet.

Is PRPL's balance sheet healthy?

PRPL holds $24.34M in cash and equivalents against $111.31M in long-term debt, on $-29.69M of shareholder equity. That debt is best read against the cash flow the business throws off each year.