WallStSmart
PRG

PROG Holdings Inc

NYSE: PRG · INDUSTRIALS · RENTAL & LEASING SERVICES

$35.84
+24.10% today

Updated 2026-04-29

Market cap
$1.44B
P/E ratio
11.79
P/S ratio
0.58x
EPS (TTM)
$3.04
Dividend yield
52W range
$26 – $41
Volume
0.6M

WallStSmart proprietary scores

67
out of 100
Grade: B
Buy
Investment rating
4.7
Growth
C
7.3
Quality
B+
6.5
Profitability
B
9.3
Valuation
A+
2/9
Piotroski F-Score
Weak
4.6
Altman Z-Score
Safe zone
Industry rank
View all highly rated stocks (75+) →200 stocks currently score above 75

Price targets

Analyst target
$41.79
+16.60%
12-Month target
$28.65
-20.06%
Intrinsic (DCF)
$51.63
Margin of safety
+34.51%
1 Strong Buy5 Buy2 Hold0 Sell0 Strong Sell

Price chart

X-Ray snapshot

Strengths
+ Altman Z 4.63 — safe zone
+ 34.51% below intrinsic value
Risks
- Piotroski 2/9 — weak financial health
- Negative free cash flow $-57.50M

Key financials

Revenue Net Income Free Cash Flow
Metric2022202320242025TTM
Revenue$2.60B$2.41B$2.46B$2.41B$2.48B
Net income$98.71M$138.84M$197.25M$146.79M$40.47M
EPS$3.04
Free cash flow$232.81M$194.62M$130.21M$324.92M$-57.50M
Profit margin3.80%5.77%8.01%6.09%5.96%

Peer comparison

CompanyMkt CapScoreGrowthProfitValueQualityMoSRating
PRG$1.44B674.76.59.37.3+34.51%Strong Buy
CAT$386.56B554.77.54.34.5Buy
GEV$308.81B638.07.03.74.3Buy
GE$297.36B594.08.03.75.3Buy
RTX$234.67B597.36.03.36.0-49.24%Buy
BA$183.23B485.35.02.04.0-39.36%Hold

Smart narrative

PROG Holdings Inc trades at $35.84. representing a P/E of 11.79x trailing earnings. Our Smart Value Score of 67/100 indicates the stock is good. The company scores 2/9 on the Piotroski F-Score. With an Altman Z-Score of 4.63, it sits in the safe zone. TTM revenue stands at $2.48B. with profit margins at 5.96%. Our DCF model estimates intrinsic value at $51.63.

Frequently asked questions

What is PROG Holdings Inc's stock price?
PROG Holdings Inc (PRG) trades at $35.84.
Is PROG Holdings Inc overvalued?
Smart Value Score 67/100 (Grade B, Buy). DCF value $51.63.
What is the price target of PROG Holdings Inc (PRG)?
The analyst target price is $41.79, representing +16.6% upside from the current price of $35.84.
What is the intrinsic value of PROG Holdings Inc (PRG)?
Based on our DCF model, intrinsic value is $51.63, a +34.5% margin of safety versus $35.84.
What is PROG Holdings Inc's revenue?
TTM revenue is $2.48B.
Piotroski F-Score?
2/9 — weak financial health.
Altman Z-Score?
4.63 — safe zone.

Company info

SectorINDUSTRIALS
IndustryRENTAL & LEASING SERVICES
CountryUSA
ExchangeNYSE
CurrencyUSD

Quick metrics

P/S ratio0.58x
ROE17.60%
Beta1.81
50D MA$31.41
200D MA$31.57
Shares out0.04B
Float0.08B
Short ratio
Avg volume0.6M

Performance

1 week
1 month
3 months
YTD
1 year
3 years
5 years