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AREB

American Rebel Holdings Inc

NASDAQ: AREB · CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES

$0.16
+10.57% today

Updated 2026-06-05

Market cap
$1.28M
P/E ratio
P/S ratio
0.13x
EPS (TTM)
$-10,209.78
Dividend yield
52W range
$0 – $122,000
Volume
6.9M

American Rebel Holdings Inc (AREB) Financial statements

SEC filings — annual and quarterly data.

Income statement — annual

Item201420152016201720182019202020212022202320242025
Revenue$0.00$0.00$7103.00$46396.00$131274.00$535109.00$1.26M$986826.00$7.95M$16.23M$11.42M$9.52M
Revenue growth (YoY)+553.2%+182.9%+307.6%+134.7%-21.4%+705.4%+104.2%-29.6%-16.6%
Cost of revenue$0.00$11500.00$60126.00$78914.00$117819.00$379076.00$952511.00$812130.00$8.76M$13.19M$11.54M$9.72M
Gross profit$0.00$-11500.00$-53023.00$-32518.00$13455.00$156033.00$303192.00$174696.00$-807004.00$3.04M$-119637.00$-197752.00
Gross margin-746.5%-70.1%10.2%29.2%24.1%17.7%-10.2%18.7%-1.0%-2.1%
R&D$46200.00$46200.00$146870.00$64376.00$23618.00$309061.00$320472.00$330353.00$746871.00$132528.00$385800.00$78640.00
SG&A$52390.00$52390.00$74260.00$2.24M$987435.00$5.15M$1.77M$2.98M$5.87M$9.47M$9.21M$9.60M
Operating income$-110090.00$-110090.00$-1.35M$-2.68M$-1.71M$-6.00M$-2.77M$-3.31M$-8.00M$-7.94M$-12.22M$-14.76M
Operating margin-19041.9%-5775.8%-1303.9%-1121.3%-220.7%-335.6%-100.6%-48.9%-107.0%-155.0%
EBITDA$-98590.00$-1.16M$-2.60M$-1.65M$-5.94M$-2.71M$-4.03M$-9.83M$-10.59M$-13.40M$-31.55M
EBITDA margin-16344.9%-5601.0%-1256.7%-1109.7%-215.8%-408.7%-123.7%-65.3%-117.3%-331.3%
EBIT$0.00$-110090.00$-1.22M$-2.66M$-1.71M$-6.00M$-2.77M$-4.04M$-9.88M$-10.69M$-13.63M$-31.80M
Interest expense$0.00$0.00$40962.00$283079.00$290009.00$1.60M$2.29M$2.06M$208109.00$406252.00$3.97M$2.53M
Income tax
Effective tax rate0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%0.0%
Net income$0.00$-110890.00$-1.36M$-2.94M$-2.00M$-7.60M$-5.98M$-6.10M$-10.09M$-11.10M$-17.60M$-34.33M
Net income growth (YoY)-1129.6%-115.8%+32.0%-279.8%+21.3%-2.0%-65.4%-10.0%-58.6%-95.0%
Profit margin-19196.2%-6342.9%-1524.8%-1420.7%-476.3%-618.0%-126.9%-68.4%-154.2%-360.5%

Frequently asked questions

What is American Rebel Holdings Inc's revenue?

American Rebel Holdings Inc's trailing twelve-month revenue is $9.52M. Revenue is the top line the whole model builds on, and at this scale the question shifts from how fast it grows to whether margins hold as it compounds.

How profitable is AREB?

In its most recent fiscal year, AREB ran a gross margin of -2.08%, an operating margin of -155.03%, and a net margin of -360.48%. Margins this high mean most of each extra dollar of revenue drops through to profit, which is the signature of real pricing power.

How much free cash flow does AREB generate?

AREB produced $-7.55M in free cash flow in its most recent fiscal year. Free cash flow is what is left after running and reinvesting in the business, and it is the cash that actually funds buybacks, dividends, and a stronger balance sheet.