Sonos Inc (SONO)vsWix.Com Ltd (WIX)
SONO
Sonos Inc
$15.64
+1.23%
TECHNOLOGY · Cap: $1.73B
WIX
Wix.Com Ltd
$60.20
-1.12%
TECHNOLOGY · Cap: $2.37B
Smart Verdict
WallStSmart Research — data-driven comparison
Wix.Com Ltd generates 38% more annual revenue ($2.06B vs $1.49B). SONO leads profitability with a 3.8% profit margin vs -2.0%. WIX earns a higher WallStSmart Score of 51/100 (C-).
SONO
Buy51
out of 100
Grade: C-
WIX
Buy51
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-31.5%
Fair Value
$12.55
Current Price
$15.64
$3.09 premium
Margin of Safety
+79.4%
Fair Value
$350.53
Current Price
$60.20
$290.33 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Earnings expanding 87.5% YoY
Conservative balance sheet, low leverage
Growing faster than its price suggests
Conservative balance sheet, low leverage
Earnings expanding 47.8% YoY
Areas to Watch
Premium valuation, high expectations priced in
Smaller company, higher risk/reward
ROE of 6.2% — below average capital efficiency
3.8% margin — thin
ROE of -754.0% — below average capital efficiency
Distress zone — elevated risk
Currently unprofitable
Operating margin of -12.9%
Comparative Analysis Report
WallStSmart ResearchBull Case : SONO
The strongest argument for SONO centers on EPS Growth, Debt/Equity.
Bull Case : WIX
The strongest argument for WIX centers on PEG Ratio, Debt/Equity, EPS Growth. Revenue growth of 14.3% demonstrates continued momentum. PEG of 0.13 suggests the stock is reasonably priced for its growth.
Bear Case : SONO
The primary concerns for SONO are P/E Ratio, Market Cap, Return on Equity. Thin 3.8% margins leave little buffer for downturns.
Bear Case : WIX
The primary concerns for WIX are Return on Equity, Altman Z-Score, Profit Margin.
Key Dynamics to Monitor
SONO profiles as a value stock while WIX is a turnaround play — different risk/reward profiles.
SONO carries more volatility with a beta of 1.96 — expect wider price swings.
WIX is growing revenue faster at 14.3% — sustainability is the question.
WIX generates stronger free cash flow (75M), providing more financial flexibility.
Bottom Line
SONO scores higher overall (51/100 vs 51/100). WIX offers better value entry with a 79.4% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Sonos Inc
TECHNOLOGY · CONSUMER ELECTRONICS · USA
Sonos, Inc. designs, develops, manufactures, and sells multi-room audio products in the Americas, Europe, the Middle East, Africa, and Asia Pacific. The company is headquartered in Santa Barbara, California.
Wix.Com Ltd
TECHNOLOGY · SOFTWARE - INFRASTRUCTURE · USA
Wix.com Ltd, develops and markets a cloud-based platform that enables anyone to create a website or web application in North America, Europe, Latin America, Asia, and internationally. The company is headquartered in Tel Aviv, Israel.
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