Stifel Financial Corporation (SF)vsSun Life Financial Inc. (SLF)
SF
Stifel Financial Corporation
$66.88
-0.39%
FINANCIAL SERVICES · Cap: $10.20B
SLF
Sun Life Financial Inc.
$80.85
+1.00%
FINANCIAL SERVICES · Cap: $43.97B
Smart Verdict
WallStSmart Research — data-driven comparison
Sun Life Financial Inc. generates 509% more annual revenue ($35.53B vs $5.83B). SF leads profitability with a 16.3% profit margin vs 9.5%. SF appears more attractively valued with a PEG of 0.87. SF earns a higher WallStSmart Score of 81/100 (A-).
SF
Exceptional Buy81
out of 100
Grade: A-
SLF
Strong Buy67
out of 100
Grade: B-
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Earnings expanding 50.6% YoY
Growing faster than its price suggests
Attractively priced relative to earnings
Reasonable price relative to book value
Strong operational efficiency at 21.8%
Reasonable price relative to book value
Earnings expanding 43.2% YoY
Areas to Watch
Distress zone — elevated risk
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : SF
The strongest argument for SF centers on EPS Growth, PEG Ratio, P/E Ratio. Profitability is solid with margins at 16.3% and operating margin at 21.8%. Revenue growth of 12.7% demonstrates continued momentum.
Bull Case : SLF
The strongest argument for SLF centers on Price/Book, EPS Growth. PEG of 1.33 suggests the stock is reasonably priced for its growth.
Bear Case : SF
The primary concerns for SF are Altman Z-Score.
Bear Case : SLF
The primary concerns for SLF are Altman Z-Score.
Key Dynamics to Monitor
SF profiles as a mature stock while SLF is a value play — different risk/reward profiles.
SF carries more volatility with a beta of 1.01 — expect wider price swings.
SF is growing revenue faster at 12.7% — sustainability is the question.
SLF generates stronger free cash flow (90M), providing more financial flexibility.
Bottom Line
SF scores higher overall (81/100 vs 67/100), backed by strong 16.3% margins and 12.7% revenue growth. Both earn "Exceptional Buy" and "Strong Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Stifel Financial Corporation
FINANCIAL SERVICES · CAPITAL MARKETS · USA
Stifel Financial Corp. The company is headquartered in St. Louis, Missouri.
Sun Life Financial Inc.
FINANCIAL SERVICES · INSURANCE - DIVERSIFIED · USA
Sun Life Financial Inc., a financial services company, provides insurance, wealth and asset management solutions to individuals and corporate clients around the world. The company is headquartered in Toronto, Canada.
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