WallStSmart

Sally Beauty Holdings Inc (SBH)vsUlta Beauty Inc (ULTA)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Ulta Beauty Inc generates 241% more annual revenue ($12.71B vs $3.73B). ULTA leads profitability with a 9.4% profit margin vs 4.9%. SBH appears more attractively valued with a PEG of 0.66. SBH earns a higher WallStSmart Score of 65/100 (C+).

SBH

Buy

65

out of 100

Grade: C+

Growth: 4.0Profit: 6.0Value: 7.3Quality: 7.0
Piotroski: 6/9Altman Z: 2.64

ULTA

Buy

63

out of 100

Grade: C+

Growth: 6.7Profit: 8.0Value: 4.7Quality: 6.0
Piotroski: 3/9Altman Z: 3.40
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

SBHFair Value (-1.4%)

Margin of Safety

-1.4%

Fair Value

$15.01

Current Price

$15.40

$0.39 premium

UndervaluedFair: $15.01Overvalued
ULTASignificantly Overvalued (-23.4%)

Margin of Safety

-23.4%

Fair Value

$553.46

Current Price

$508.09

$45.37 premium

UndervaluedFair: $553.46Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

SBH4 strengths · Avg: 8.8/10
P/E RatioValuation
8.2x10/10

Attractively priced relative to earnings

Return on EquityProfitability
21.9%9/10

Every $100 of equity generates 22 in profit

PEG RatioValuation
0.668/10

Growing faster than its price suggests

Price/BookValuation
1.8x8/10

Reasonable price relative to book value

ULTA3 strengths · Avg: 9.3/10
Return on EquityProfitability
46.1%10/10

Every $100 of equity generates 46 in profit

Altman Z-ScoreHealth
3.4010/10

Safe zone — low bankruptcy risk

P/E RatioValuation
18.0x8/10

Attractively priced relative to earnings

Areas to Watch

SBH4 concerns · Avg: 3.3/10
Revenue GrowthGrowth
2.3%4/10

2.3% revenue growth

Market CapQuality
$1.42B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
4.9%3/10

4.9% margin — thin

Debt/EquityHealth
1.813/10

Elevated debt levels

ULTA3 concerns · Avg: 3.7/10
PEG RatioValuation
1.674/10

Expensive relative to growth rate

Price/BookValuation
8.0x4/10

Trading at 8.0x book value

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Comparative Analysis Report

WallStSmart Research

Bull Case : SBH

The strongest argument for SBH centers on P/E Ratio, Return on Equity, PEG Ratio. PEG of 0.66 suggests the stock is reasonably priced for its growth.

Bull Case : ULTA

The strongest argument for ULTA centers on Return on Equity, Altman Z-Score, P/E Ratio. Revenue growth of 11.1% demonstrates continued momentum.

Bear Case : SBH

The primary concerns for SBH are Revenue Growth, Market Cap, Profit Margin. Debt-to-equity of 1.81 is elevated, increasing financial risk. Thin 4.9% margins leave little buffer for downturns.

Bear Case : ULTA

The primary concerns for ULTA are PEG Ratio, Price/Book, Piotroski F-Score.

Key Dynamics to Monitor

SBH carries more volatility with a beta of 1.02 — expect wider price swings.

ULTA is growing revenue faster at 11.1% — sustainability is the question.

ULTA generates stronger free cash flow (204M), providing more financial flexibility.

Monitor SPECIALTY RETAIL industry trends, competitive dynamics, and regulatory changes.

Bottom Line

SBH scores higher overall (65/100 vs 63/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Sally Beauty Holdings Inc

CONSUMER CYCLICAL · SPECIALTY RETAIL · USA

Sally Beauty Holdings, Inc. is a specialty retailer and distributor of professional beauty products. The company is headquartered in Denton, Texas.

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Ulta Beauty Inc

CONSUMER CYCLICAL · SPECIALTY RETAIL · USA

Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc., is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries cosmetics and skincare brands, men's and women's fragrances, nail products, bath and body products, beauty tools and haircare products.

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