WallStSmart

Live Ventures Inc (LIVE)vsPurple Innovation Inc (PRPL)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Purple Innovation Inc generates 4% more annual revenue ($453.45M vs $434.25M). LIVE leads profitability with a -0.6% profit margin vs -10.7%. PRPL earns a higher WallStSmart Score of 33/100 (F).

LIVE

Avoid

30

out of 100

Grade: F

Growth: 4.0Profit: 3.5Value: 6.7Quality: 5.0
Piotroski: 5/9Altman Z: 2.02

PRPL

Avoid

33

out of 100

Grade: F

Growth: 2.0Profit: 2.0Value: 4.0Quality: 5.0
Piotroski: 4/9Altman Z: -1.48
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

LIVEUndervalued (+85.9%)

Margin of Safety

+85.9%

Fair Value

$138.16

Current Price

$8.08

$130.08 discount

UndervaluedFair: $138.16Overvalued

Intrinsic value data unavailable for PRPL.

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

LIVE1 strengths · Avg: 10.0/10
Price/BookValuation
0.3x10/10

Reasonable price relative to book value

PRPL1 strengths · Avg: 10.0/10
Debt/EquityHealth
-3.3710/10

Conservative balance sheet, low leverage

Areas to Watch

LIVE4 concerns · Avg: 2.8/10
Market CapQuality
$26.94M3/10

Smaller company, higher risk/reward

Return on EquityProfitability
4.2%3/10

ROE of 4.2% — below average capital efficiency

Operating MarginProfitability
4.8%3/10

Operating margin of 4.8%

Revenue GrowthGrowth
-3.2%2/10

Revenue declined 3.2%

PRPL4 concerns · Avg: 2.3/10
Market CapQuality
$16.61M3/10

Smaller company, higher risk/reward

PEG RatioValuation
3.702/10

Expensive relative to growth rate

Return on EquityProfitability
-10271.0%2/10

ROE of -10271.0% — below average capital efficiency

Revenue GrowthGrowth
-6.5%2/10

Revenue declined 6.5%

Comparative Analysis Report

WallStSmart Research

Bull Case : LIVE

The strongest argument for LIVE centers on Price/Book.

Bull Case : PRPL

The strongest argument for PRPL centers on Debt/Equity.

Bear Case : LIVE

The primary concerns for LIVE are Market Cap, Return on Equity, Operating Margin. Debt-to-equity of 2.44 is elevated, increasing financial risk.

Bear Case : PRPL

The primary concerns for PRPL are Market Cap, PEG Ratio, Return on Equity.

Key Dynamics to Monitor

PRPL carries more volatility with a beta of 1.40 — expect wider price swings.

LIVE is growing revenue faster at -3.2% — sustainability is the question.

LIVE generates stronger free cash flow (5M), providing more financial flexibility.

Monitor HOME IMPROVEMENT RETAIL industry trends, competitive dynamics, and regulatory changes.

Bottom Line

PRPL scores higher overall (33/100 vs 30/100). LIVE offers better value entry with a 85.9% margin of safety. Both earn "Avoid" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Live Ventures Inc

CONSUMER CYCLICAL · HOME IMPROVEMENT RETAIL · USA

Live Ventures Incorporated is engaged in flooring manufacturing, steel fabrication and retail businesses in the United States. The company is headquartered in Las Vegas, Nevada.

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Purple Innovation Inc

CONSUMER CYCLICAL · FURNISHINGS, FIXTURES & APPLIANCES · USA

Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company is headquartered in Lehi, Utah.

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