WallStSmart

Kraft Heinz Co (KHC)vsNatures Sunshine Products Inc (NATR)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Kraft Heinz Co generates 4961% more annual revenue ($24.90B vs $492.02M). NATR leads profitability with a 3.7% profit margin vs -13.6%. KHC appears more attractively valued with a PEG of 0.99. KHC earns a higher WallStSmart Score of 57/100 (C).

KHC

Buy

57

out of 100

Grade: C

Growth: 3.3Profit: 4.5Value: 6.3Quality: 4.5
Piotroski: 4/9Altman Z: 0.69

NATR

Hold

48

out of 100

Grade: D+

Growth: 3.3Profit: 5.0Value: 4.7Quality: 8.5
Piotroski: 4/9Altman Z: 4.06
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

KHCUndervalued (+14.7%)

Margin of Safety

+14.7%

Fair Value

$29.30

Current Price

$24.60

$4.70 discount

UndervaluedFair: $29.30Overvalued
NATRSignificantly Overvalued (-73.0%)

Margin of Safety

-73.0%

Fair Value

$15.11

Current Price

$13.55

$1.56 premium

UndervaluedFair: $15.11Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

KHC2 strengths · Avg: 9.0/10
Price/BookValuation
0.8x10/10

Reasonable price relative to book value

PEG RatioValuation
0.998/10

Growing faster than its price suggests

NATR4 strengths · Avg: 9.3/10
Price/BookValuation
1.4x10/10

Reasonable price relative to book value

Altman Z-ScoreHealth
4.0610/10

Safe zone — low bankruptcy risk

Debt/EquityHealth
0.139/10

Conservative balance sheet, low leverage

P/E RatioValuation
13.6x8/10

Attractively priced relative to earnings

Areas to Watch

KHC4 concerns · Avg: 1.8/10
Return on EquityProfitability
-9.4%2/10

ROE of -9.4% — below average capital efficiency

Revenue GrowthGrowth
-1.4%2/10

Revenue declined 1.4%

Altman Z-ScoreHealth
0.692/10

Distress zone — elevated risk

Profit MarginProfitability
-13.6%1/10

Currently unprofitable

NATR4 concerns · Avg: 3.5/10
PEG RatioValuation
2.004/10

Expensive relative to growth rate

Revenue GrowthGrowth
1.9%4/10

1.9% revenue growth

Market CapQuality
$239.47M3/10

Smaller company, higher risk/reward

Profit MarginProfitability
3.7%3/10

3.7% margin — thin

Comparative Analysis Report

WallStSmart Research

Bull Case : KHC

The strongest argument for KHC centers on Price/Book, PEG Ratio. PEG of 0.99 suggests the stock is reasonably priced for its growth.

Bull Case : NATR

The strongest argument for NATR centers on Price/Book, Altman Z-Score, Debt/Equity.

Bear Case : KHC

The primary concerns for KHC are Return on Equity, Revenue Growth, Altman Z-Score.

Bear Case : NATR

The primary concerns for NATR are PEG Ratio, Revenue Growth, Market Cap. Thin 3.7% margins leave little buffer for downturns.

Key Dynamics to Monitor

KHC profiles as a turnaround stock while NATR is a value play — different risk/reward profiles.

NATR carries more volatility with a beta of 0.85 — expect wider price swings.

NATR is growing revenue faster at 1.9% — sustainability is the question.

KHC generates stronger free cash flow (893M), providing more financial flexibility.

Bottom Line

KHC scores higher overall (57/100 vs 48/100). Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Kraft Heinz Co

CONSUMER DEFENSIVE · PACKAGED FOODS · USA

The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.

Natures Sunshine Products Inc

CONSUMER DEFENSIVE · PACKAGED FOODS · USA

Nature's Sunshine Products, Inc., a natural health and wellness company, primarily manufactures and sells nutritional and personal care products in Asia, Europe, North America, Latin America, and internationally. The company is headquartered in Lehi, Utah.

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