Helen of Troy Ltd (HELE)vsProcter & Gamble Company (PG)
HELE
Helen of Troy Ltd
$26.81
+1.17%
CONSUMER DEFENSIVE · Cap: $665.92M
PG
Procter & Gamble Company
$145.27
+1.61%
CONSUMER DEFENSIVE · Cap: $337.41B
Smart Verdict
WallStSmart Research — data-driven comparison
Procter & Gamble Company generates 4691% more annual revenue ($87.03B vs $1.82B). PG leads profitability with a 18.4% profit margin vs -22.7%. HELE appears more attractively valued with a PEG of 0.97. HELE earns a higher WallStSmart Score of 64/100 (C+).
HELE
Buy64
out of 100
Grade: C+
PG
Buy55
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+71.4%
Fair Value
$61.95
Current Price
$26.81
$35.14 discount
Margin of Safety
-44.5%
Fair Value
$100.54
Current Price
$145.27
$44.73 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Earnings expanding 24.9% YoY
Mega-cap, among the largest globally
Every $100 of equity generates 30 in profit
Strong operational efficiency at 22.1%
Generating 4.9B in free cash flow
Areas to Watch
Smaller company, higher risk/reward
ROE of -48.9% — below average capital efficiency
Negative free cash flow — burning cash
Distress zone — elevated risk
1.5% revenue growth
Expensive relative to growth rate
Earnings declined 15.5%
Comparative Analysis Report
WallStSmart ResearchBull Case : HELE
The strongest argument for HELE centers on Price/Book, PEG Ratio, EPS Growth. PEG of 0.97 suggests the stock is reasonably priced for its growth.
Bull Case : PG
The strongest argument for PG centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 18.4% and operating margin at 22.1%.
Bear Case : HELE
The primary concerns for HELE are Market Cap, Return on Equity, Free Cash Flow.
Bear Case : PG
The primary concerns for PG are Revenue Growth, PEG Ratio, EPS Growth.
Key Dynamics to Monitor
HELE profiles as a turnaround stock while PG is a value play — different risk/reward profiles.
HELE carries more volatility with a beta of 1.30 — expect wider price swings.
HELE is growing revenue faster at 8.2% — sustainability is the question.
PG generates stronger free cash flow (4.9B), providing more financial flexibility.
Bottom Line
HELE scores higher overall (64/100 vs 55/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Helen of Troy Ltd
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Helen of Troy Limited designs, develops, imports, markets and distributes a portfolio of consumer products globally. The company is headquartered in El Paso, Texas.
Procter & Gamble Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health, consumer health, personal care, and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages.
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