Farmer Bros. Co (FARM)vsKraft Heinz Co (KHC)
FARM
Farmer Bros. Co
$1.28
0.00%
CONSUMER DEFENSIVE · Cap: $28.09M
KHC
Kraft Heinz Co
$23.26
-2.92%
CONSUMER DEFENSIVE · Cap: $27.58B
Smart Verdict
WallStSmart Research — data-driven comparison
Kraft Heinz Co generates 7300% more annual revenue ($24.99B vs $337.72M). FARM leads profitability with a -5.5% profit margin vs -23.1%. KHC appears more attractively valued with a PEG of 0.99. KHC earns a higher WallStSmart Score of 61/100 (C+).
FARM
Avoid34
out of 100
Grade: F
KHC
Buy61
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for FARM.
Margin of Safety
+37.3%
Fair Value
$39.86
Current Price
$23.26
$16.60 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Reasonable price relative to book value
Growing faster than its price suggests
Strong operational efficiency at 20.7%
Areas to Watch
Smaller company, higher risk/reward
Expensive relative to growth rate
ROE of -48.3% — below average capital efficiency
Revenue declined 1.2%
0.8% revenue growth
ROE of -12.6% — below average capital efficiency
Distress zone — elevated risk
Currently unprofitable
Comparative Analysis Report
WallStSmart ResearchBull Case : FARM
The strongest argument for FARM centers on Price/Book.
Bull Case : KHC
The strongest argument for KHC centers on Price/Book, PEG Ratio, Operating Margin. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bear Case : FARM
The primary concerns for FARM are Market Cap, PEG Ratio, Return on Equity.
Bear Case : KHC
The primary concerns for KHC are Revenue Growth, Return on Equity, Altman Z-Score.
Key Dynamics to Monitor
FARM carries more volatility with a beta of 1.13 — expect wider price swings.
KHC is growing revenue faster at 0.8% — sustainability is the question.
KHC generates stronger free cash flow (766M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
KHC scores higher overall (61/100 vs 34/100). Both earn "Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Farmer Bros. Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Farmer Bros. The company is headquartered in Northlake, Texas.
Kraft Heinz Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
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