Estee Lauder Companies Inc (EL)vsThe J. M. Smucker Company (SJM)
EL
Estee Lauder Companies Inc
$76.71
+1.35%
CONSUMER DEFENSIVE · Cap: $27.38B
SJM
The J. M. Smucker Company
$96.80
-1.27%
CONSUMER DEFENSIVE · Cap: $10.32B
Smart Verdict
WallStSmart Research — data-driven comparison
Estee Lauder Companies Inc generates 64% more annual revenue ($14.67B vs $8.93B). EL leads profitability with a -1.2% profit margin vs -14.1%. EL appears more attractively valued with a PEG of 1.43. SJM earns a higher WallStSmart Score of 50/100 (C-).
EL
Hold43
out of 100
Grade: D
SJM
Buy50
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+35.3%
Fair Value
$162.86
Current Price
$76.71
$86.15 discount
Margin of Safety
+24.9%
Fair Value
$147.98
Current Price
$96.80
$51.18 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Generating 1.0B in free cash flow
Reasonable price relative to book value
Areas to Watch
Distress zone — elevated risk
Weak financial health signals
ROE of -4.3% — below average capital efficiency
Earnings declined 51.6%
Expensive relative to growth rate
ROE of -20.7% — below average capital efficiency
Earnings declined 2.6%
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : EL
The strongest argument for EL centers on Free Cash Flow. PEG of 1.43 suggests the stock is reasonably priced for its growth.
Bull Case : SJM
The strongest argument for SJM centers on Price/Book.
Bear Case : EL
The primary concerns for EL are Altman Z-Score, Piotroski F-Score, Return on Equity. Debt-to-equity of 2.74 is elevated, increasing financial risk.
Bear Case : SJM
The primary concerns for SJM are PEG Ratio, Return on Equity, EPS Growth.
Key Dynamics to Monitor
EL carries more volatility with a beta of 1.25 — expect wider price swings.
SJM is growing revenue faster at 7.0% — sustainability is the question.
EL generates stronger free cash flow (1.0B), providing more financial flexibility.
Monitor HOUSEHOLD & PERSONAL PRODUCTS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
SJM scores higher overall (50/100 vs 43/100). EL offers better value entry with a 35.3% margin of safety. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Estee Lauder Companies Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Estee Lauder Companies Inc. is an American multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a diverse portfolio of brands, distributed internationally through both digital commerce and retail channels.
Visit Website →The J. M. Smucker Company
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The J. M. Smucker Company, also known as Smucker and Smucker's, is an American manufacturer of jam, peanut butter, jelly, fruit syrups, beverages, shortening, ice cream toppings, and other products in North America. Smucker's headquarters are located in Orrville, Ohio.
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