Estee Lauder Companies Inc (EL)vsHonest Company Inc (HNST)
EL
Estee Lauder Companies Inc
$73.11
+2.28%
CONSUMER DEFENSIVE · Cap: $26.45B
HNST
Honest Company Inc
$2.93
+5.02%
CONSUMER DEFENSIVE · Cap: $300.31M
Smart Verdict
WallStSmart Research — data-driven comparison
Estee Lauder Companies Inc generates 3851% more annual revenue ($14.67B vs $371.32M). EL leads profitability with a -1.2% profit margin vs -4.2%. HNST earns a higher WallStSmart Score of 42/100 (D).
EL
Hold41
out of 100
Grade: D
HNST
Hold42
out of 100
Grade: D
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Generating 1.0B in free cash flow
Conservative balance sheet, low leverage
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Distress zone — elevated risk
Weak financial health signals
ROE of -4.3% — below average capital efficiency
3.3% earnings growth
Smaller company, higher risk/reward
Operating margin of 1.3%
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : EL
The strongest argument for EL centers on Free Cash Flow.
Bull Case : HNST
The strongest argument for HNST centers on Debt/Equity, Price/Book.
Bear Case : EL
The primary concerns for EL are PEG Ratio, Altman Z-Score, Piotroski F-Score. Debt-to-equity of 2.74 is elevated, increasing financial risk.
Bear Case : HNST
The primary concerns for HNST are EPS Growth, Market Cap, Operating Margin.
Key Dynamics to Monitor
HNST carries more volatility with a beta of 2.26 — expect wider price swings.
EL is growing revenue faster at 5.6% — sustainability is the question.
EL generates stronger free cash flow (1.0B), providing more financial flexibility.
Monitor HOUSEHOLD & PERSONAL PRODUCTS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
HNST scores higher overall (42/100 vs 41/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Estee Lauder Companies Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Estee Lauder Companies Inc. is an American multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a diverse portfolio of brands, distributed internationally through both digital commerce and retail channels.
Visit Website →Honest Company Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Honest Company, Inc. manufactures and sells baby, beauty and personal care products. The company is headquartered in Los Angeles, California.
Visit Website →Compare with Other HOUSEHOLD & PERSONAL PRODUCTS Stocks
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