Colgate-Palmolive Company (CL)vsHonest Company Inc (HNST)
CL
Colgate-Palmolive Company
$86.80
-1.25%
CONSUMER DEFENSIVE · Cap: $69.19B
HNST
Honest Company Inc
$5.41
+1.88%
CONSUMER DEFENSIVE · Cap: $613.67M
Smart Verdict
WallStSmart Research — data-driven comparison
Colgate-Palmolive Company generates 6054% more annual revenue ($21.05B vs $342.01M). CL leads profitability with a 9.7% profit margin vs -3.6%. CL earns a higher WallStSmart Score of 54/100 (C-).
CL
Buy54
out of 100
Grade: C-
HNST
Avoid34
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+12.6%
Fair Value
$99.34
Current Price
$86.80
$12.54 discount
Intrinsic value data unavailable for HNST.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 863 in profit
Safe zone — low bankruptcy risk
Large-cap with strong market position
Strong operational efficiency at 21.0%
Earnings expanding 200.0% YoY
Conservative balance sheet, low leverage
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
4.9% revenue growth
Trading at 289.3x book value
Smaller company, higher risk/reward
Operating margin of 4.9%
Weak financial health signals
ROE of -7.3% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : CL
The strongest argument for CL centers on Return on Equity, Altman Z-Score, Market Cap.
Bull Case : HNST
The strongest argument for HNST centers on EPS Growth, Debt/Equity.
Bear Case : CL
The primary concerns for CL are PEG Ratio, P/E Ratio, Revenue Growth. Debt-to-equity of 33.29 is elevated, increasing financial risk.
Bear Case : HNST
The primary concerns for HNST are Market Cap, Operating Margin, Piotroski F-Score.
Key Dynamics to Monitor
CL profiles as a value stock while HNST is a turnaround play — different risk/reward profiles.
HNST carries more volatility with a beta of 2.17 — expect wider price swings.
CL is growing revenue faster at 4.9% — sustainability is the question.
CL generates stronger free cash flow (867M), providing more financial flexibility.
Bottom Line
CL scores higher overall (54/100 vs 34/100). Both earn "Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Colgate-Palmolive Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Colgate-Palmolive Company is an American multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. It specializes in the production, distribution and provision of household, health care, personal care and veterinary products.
Visit Website →Honest Company Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Honest Company, Inc. manufactures and sells baby, beauty and personal care products. The company is headquartered in Los Angeles, California.
Visit Website →Compare with Other HOUSEHOLD & PERSONAL PRODUCTS Stocks
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