WallStSmart

DoubleVerify Holdings Inc (DV)vsAlphabet Inc Class C (GOOG)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Alphabet Inc Class C generates 57893% more annual revenue ($445.87B vs $768.82M). GOOG leads profitability with a 54.8% profit margin vs 7.7%. DV appears more attractively valued with a PEG of 0.54. GOOG earns a higher WallStSmart Score of 75/100 (B).

DV

Buy

63

out of 100

Grade: C+

Growth: 7.3Profit: 5.0Value: 7.3Quality: 8.5
Piotroski: 3/9Altman Z: 4.47

GOOG

Strong Buy

75

out of 100

Grade: B

Growth: 8.7Profit: 9.5Value: 7.3Quality: 8.5
Piotroski: 4/9Altman Z: 3.92
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

DVUndervalued (+65.2%)

Margin of Safety

+65.2%

Fair Value

$27.65

Current Price

$13.41

$14.24 discount

UndervaluedFair: $27.65Overvalued
GOOGUndervalued (+29.4%)

Margin of Safety

+29.4%

Fair Value

$474.89

Current Price

$335.45

$139.44 discount

UndervaluedFair: $474.89Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

DV5 strengths · Avg: 9.0/10
EPS GrowthGrowth
60.0%10/10

Earnings expanding 60.0% YoY

Altman Z-ScoreHealth
4.4710/10

Safe zone — low bankruptcy risk

Debt/EquityHealth
0.109/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.548/10

Growing faster than its price suggests

Price/BookValuation
1.9x8/10

Reasonable price relative to book value

GOOG6 strengths · Avg: 10.0/10
Market CapQuality
$4.10T10/10

Mega-cap, among the largest globally

Return on EquityProfitability
38.1%10/10

Every $100 of equity generates 38 in profit

Profit MarginProfitability
54.8%10/10

Keeps 55 of every $100 in revenue as profit

Operating MarginProfitability
34.0%10/10

Strong operational efficiency at 34.0%

EPS GrowthGrowth
294.0%10/10

Earnings expanding 294.0% YoY

Altman Z-ScoreHealth
3.9210/10

Safe zone — low bankruptcy risk

Areas to Watch

DV4 concerns · Avg: 3.5/10
P/E RatioValuation
38.1x4/10

Premium valuation, high expectations priced in

Revenue GrowthGrowth
2.5%4/10

2.5% revenue growth

Return on EquityProfitability
5.1%3/10

ROE of 5.1% — below average capital efficiency

Profit MarginProfitability
7.7%3/10

7.7% margin — thin

GOOG1 concerns · Avg: 2.0/10
Free Cash FlowQuality
$-5.86B2/10

Negative free cash flow — burning cash

Comparative Analysis Report

WallStSmart Research

Bull Case : DV

The strongest argument for DV centers on EPS Growth, Altman Z-Score, Debt/Equity. PEG of 0.54 suggests the stock is reasonably priced for its growth.

Bull Case : GOOG

The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 54.8% and operating margin at 34.0%. Revenue growth of 24.2% demonstrates continued momentum.

Bear Case : DV

The primary concerns for DV are P/E Ratio, Revenue Growth, Return on Equity.

Bear Case : GOOG

The primary concerns for GOOG are Free Cash Flow.

Key Dynamics to Monitor

DV profiles as a value stock while GOOG is a growth play — different risk/reward profiles.

GOOG carries more volatility with a beta of 1.23 — expect wider price swings.

GOOG is growing revenue faster at 24.2% — sustainability is the question.

DV generates stronger free cash flow (59M), providing more financial flexibility.

Bottom Line

GOOG scores higher overall (75/100 vs 63/100), backed by strong 54.8% margins and 24.2% revenue growth. DV offers better value entry with a 65.2% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

DoubleVerify Holdings Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

DoubleVerify Holdings, Inc. provides a software platform for digital media measurement, data, and analysis. The company is headquartered in New York, New York with additional locations at Berlin, Germany; Chicago, Illinois; Merelbeke, Belgium; Helsinki, Finland; London, United Kingdom; Los Angeles and San Francisco, California; Miguel Hidalgo, Mexico; Paris, France; So Paulo, Brazil; Singapore, Singapore; Sydney, Australia; Tel Aviv, Israel; and Tokyo, Japan.

Visit Website →

Alphabet Inc Class C

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.

Visit Website →

Want to dig deeper into these stocks?