Baidu Inc (BIDU)vsMarchex Inc (MCHX)
BIDU
Baidu Inc
$126.53
+4.56%
COMMUNICATION SERVICES · Cap: $41.17B
MCHX
Marchex Inc
$1.74
0.00%
COMMUNICATION SERVICES · Cap: $77.52M
Smart Verdict
WallStSmart Research — data-driven comparison
Baidu Inc generates 284090% more annual revenue ($129.08B vs $45.42M). BIDU leads profitability with a 4.3% profit margin vs -11.5%. BIDU appears more attractively valued with a PEG of 0.72. BIDU earns a higher WallStSmart Score of 46/100 (D+).
BIDU
Hold46
out of 100
Grade: D+
MCHX
Avoid30
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BIDU.
Margin of Safety
+17.1%
Fair Value
$1.93
Current Price
$1.74
$0.19 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Conservative balance sheet, low leverage
Reasonable price relative to book value
Areas to Watch
ROE of 1.9% — below average capital efficiency
4.3% margin — thin
Operating margin of 4.5%
Weak financial health signals
0.0% earnings growth
Smaller company, higher risk/reward
Weak financial health signals
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : BIDU
The strongest argument for BIDU centers on Price/Book, PEG Ratio. PEG of 0.72 suggests the stock is reasonably priced for its growth.
Bull Case : MCHX
The strongest argument for MCHX centers on Debt/Equity, Price/Book.
Bear Case : BIDU
The primary concerns for BIDU are Return on Equity, Profit Margin, Operating Margin. A P/E of 70.3x leaves little room for execution misses. Thin 4.3% margins leave little buffer for downturns.
Bear Case : MCHX
The primary concerns for MCHX are EPS Growth, Market Cap, Piotroski F-Score.
Key Dynamics to Monitor
BIDU profiles as a value stock while MCHX is a turnaround play — different risk/reward profiles.
MCHX carries more volatility with a beta of 1.99 — expect wider price swings.
BIDU is growing revenue faster at -4.1% — sustainability is the question.
BIDU generates stronger free cash flow (88M), providing more financial flexibility.
Bottom Line
BIDU scores higher overall (46/100 vs 30/100). MCHX offers better value entry with a 17.1% margin of safety. Both earn "Hold" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Baidu Inc
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · China
Baidu, Inc. provides Internet search services primarily in China. The company is headquartered in Beijing, China.
Marchex Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Marchex, Inc. is a call analytics company that helps businesses connect, drive, measure, and convert callers into customers. The company is headquartered in Seattle, Washington.
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