WallStSmart

Baosheng Media Group Holdings Ltd (BAOS)vsTrade Desk Inc (TTD)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Trade Desk Inc generates 336306% more annual revenue ($2.90B vs $860,950). TTD leads profitability with a 15.3% profit margin vs 0.0%. TTD earns a higher WallStSmart Score of 72/100 (B).

BAOS

Avoid

33

out of 100

Grade: F

Growth: 3.3Profit: 2.5Value: 5.0Quality: 3.8
Piotroski: 3/9Altman Z: -3.93

TTD

Strong Buy

72

out of 100

Grade: B

Growth: 7.3Profit: 8.0Value: 7.3Quality: 5.3
Piotroski: 2/9Altman Z: 1.95
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for BAOS.

TTDSignificantly Overvalued (-60.9%)

Margin of Safety

-60.9%

Fair Value

$16.92

Current Price

$21.97

$5.05 premium

UndervaluedFair: $16.92Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

BAOS1 strengths · Avg: 10.0/10
Price/BookValuation
0.4x10/10

Reasonable price relative to book value

TTD2 strengths · Avg: 9.0/10
Operating MarginProfitability
30.3%10/10

Strong operational efficiency at 30.3%

PEG RatioValuation
0.868/10

Growing faster than its price suggests

Areas to Watch

BAOS4 concerns · Avg: 2.8/10
Market CapQuality
$3.97M3/10

Smaller company, higher risk/reward

Profit MarginProfitability
0.0%3/10

0.0% margin — thin

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Return on EquityProfitability
-115.9%2/10

ROE of -115.9% — below average capital efficiency

TTD2 concerns · Avg: 3.5/10
Altman Z-ScoreHealth
1.954/10

Grey zone — moderate risk

Piotroski F-ScoreQuality
2/93/10

Weak financial health signals

Comparative Analysis Report

WallStSmart Research

Bull Case : BAOS

The strongest argument for BAOS centers on Price/Book.

Bull Case : TTD

The strongest argument for TTD centers on Operating Margin, PEG Ratio. Profitability is solid with margins at 15.3% and operating margin at 30.3%. Revenue growth of 14.3% demonstrates continued momentum.

Bear Case : BAOS

The primary concerns for BAOS are Market Cap, Profit Margin, Piotroski F-Score.

Bear Case : TTD

The primary concerns for TTD are Altman Z-Score, Piotroski F-Score.

Key Dynamics to Monitor

BAOS profiles as a value stock while TTD is a mature play — different risk/reward profiles.

BAOS carries more volatility with a beta of 1.57 — expect wider price swings.

TTD is growing revenue faster at 14.3% — sustainability is the question.

TTD generates stronger free cash flow (277M), providing more financial flexibility.

Bottom Line

TTD scores higher overall (72/100 vs 33/100), backed by strong 15.3% margins and 14.3% revenue growth. Both earn "Strong Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Baosheng Media Group Holdings Ltd

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Baosheng Media Group Holdings Limited is an online marketing solutions provider in the People's Republic of China. The company is headquartered in Beijing, the People's Republic of China.

Trade Desk Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Trade Desk, Inc. is a technology company in the United States and internationally. The company is headquartered in Ventura, California.

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