Amazon.com Inc (AMZN)vsNike Inc (NKE)
AMZN
Amazon.com Inc
$263.04
+0.77%
CONSUMER CYCLICAL · Cap: $2.84T
NKE
Nike Inc
$44.39
-1.42%
CONSUMER CYCLICAL · Cap: $65.74B
Smart Verdict
WallStSmart Research — data-driven comparison
Amazon.com Inc generates 1441% more annual revenue ($716.92B vs $46.52B). AMZN leads profitability with a 10.8% profit margin vs 4.8%. NKE appears more attractively valued with a PEG of 1.39. AMZN earns a higher WallStSmart Score of 59/100 (C).
AMZN
Buy59
out of 100
Grade: C
NKE
Buy50
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-64.9%
Fair Value
$159.49
Current Price
$263.04
$103.55 premium
Margin of Safety
+66.4%
Fair Value
$185.62
Current Price
$44.39
$141.23 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Generating 14.9B in free cash flow
Every $100 of equity generates 22 in profit
Large-cap with strong market position
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Moderate valuation
0.1% revenue growth
4.8% margin — thin
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : AMZN
The strongest argument for AMZN centers on Market Cap, Free Cash Flow, Return on Equity. Revenue growth of 13.6% demonstrates continued momentum.
Bull Case : NKE
The strongest argument for NKE centers on Market Cap. PEG of 1.39 suggests the stock is reasonably priced for its growth.
Bear Case : AMZN
The primary concerns for AMZN are PEG Ratio, P/E Ratio, Piotroski F-Score.
Bear Case : NKE
The primary concerns for NKE are P/E Ratio, Revenue Growth, Profit Margin. Thin 4.8% margins leave little buffer for downturns.
Key Dynamics to Monitor
AMZN carries more volatility with a beta of 1.38 — expect wider price swings.
AMZN is growing revenue faster at 13.6% — sustainability is the question.
AMZN generates stronger free cash flow (14.9B), providing more financial flexibility.
Monitor INTERNET RETAIL industry trends, competitive dynamics, and regulatory changes.
Bottom Line
AMZN scores higher overall (59/100 vs 50/100) and 13.6% revenue growth. NKE offers better value entry with a 66.4% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Amazon.com Inc
CONSUMER CYCLICAL · INTERNET RETAIL · USA
Amazon.com, Inc. is an American multinational technology company which focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Microsoft, and Facebook. The company has been referred to as one of the most influential economic and cultural forces in the world, as well as the world's most valuable brand.
Visit Website →Nike Inc
CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA
Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment.
Visit Website →Compare with Other INTERNET RETAIL Stocks
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