Amazon.com Inc (AMZN)vsChoice Hotels International Inc (CHH)
AMZN
Amazon.com Inc
$246.03
+3.13%
CONSUMER CYCLICAL · Cap: $2.76T
CHH
Choice Hotels International Inc
$109.81
+0.77%
CONSUMER CYCLICAL · Cap: $4.98B
Smart Verdict
WallStSmart Research — data-driven comparison
Amazon.com Inc generates 75093% more annual revenue ($742.78B vs $987.82M). CHH leads profitability with a 35.0% profit margin vs 12.2%. AMZN appears more attractively valued with a PEG of 1.83. AMZN earns a higher WallStSmart Score of 65/100 (C+).
AMZN
Buy65
out of 100
Grade: C+
CHH
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-60.4%
Fair Value
$152.91
Current Price
$246.03
$93.12 premium
Margin of Safety
-75.6%
Fair Value
$62.08
Current Price
$109.81
$47.73 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Earnings expanding 74.8% YoY
Every $100 of equity generates 21 in profit
16.6% revenue growth
Every $100 of equity generates 252 in profit
Keeps 35 of every $100 in revenue as profit
Attractively priced relative to earnings
Strong operational efficiency at 27.8%
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Negative free cash flow — burning cash
Expensive relative to growth rate
3.5% revenue growth
Trading at 36.1x book value
Earnings declined 53.2%
Comparative Analysis Report
WallStSmart ResearchBull Case : AMZN
The strongest argument for AMZN centers on Market Cap, EPS Growth, Return on Equity. Revenue growth of 16.6% demonstrates continued momentum.
Bull Case : CHH
The strongest argument for CHH centers on Return on Equity, Profit Margin, P/E Ratio. Profitability is solid with margins at 35.0% and operating margin at 27.8%.
Bear Case : AMZN
The primary concerns for AMZN are PEG Ratio, P/E Ratio, Piotroski F-Score.
Bear Case : CHH
The primary concerns for CHH are PEG Ratio, Revenue Growth, Price/Book. Debt-to-equity of 15.35 is elevated, increasing financial risk.
Key Dynamics to Monitor
AMZN profiles as a growth stock while CHH is a value play — different risk/reward profiles.
AMZN carries more volatility with a beta of 1.47 — expect wider price swings.
AMZN is growing revenue faster at 16.6% — sustainability is the question.
CHH generates stronger free cash flow (-33M), providing more financial flexibility.
Bottom Line
AMZN scores higher overall (65/100 vs 54/100) and 16.6% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Amazon.com Inc
CONSUMER CYCLICAL · INTERNET RETAIL · USA
Amazon.com, Inc. is an American multinational technology company which focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Microsoft, and Facebook. The company has been referred to as one of the most influential economic and cultural forces in the world, as well as the world's most valuable brand.
Visit Website →Choice Hotels International Inc
CONSUMER CYCLICAL · LODGING · USA
Choice Hotels International, Inc. is a global hotel franchisor. The company is headquartered in Rockville, Maryland.
Visit Website →Compare with Other INTERNET RETAIL Stocks
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