WallStSmart

Apple Inc. (AAPL)vsTechTarget, Inc. Common Stock (TTGT)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Apple Inc. generates 96121% more annual revenue ($466.82B vs $485.16M). AAPL leads profitability with a 27.6% profit margin vs -36.8%. TTGT appears more attractively valued with a PEG of 1.59. AAPL earns a higher WallStSmart Score of 67/100 (B-).

AAPL

Strong Buy

67

out of 100

Grade: B-

Growth: 6.7Profit: 10.0Value: 4.3Quality: 6.5
Piotroski: 7/9Altman Z: 2.42

TTGT

Hold

38

out of 100

Grade: F

Growth: 4.7Profit: 2.0Value: 4.7Quality: 5.0
Piotroski: 3/9Altman Z: -3.66

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

AAPL6 strengths · Avg: 9.5/10
Market CapQuality
$4.85T10/10

Mega-cap, among the largest globally

Return on EquityProfitability
119.9%10/10

Every $100 of equity generates 120 in profit

Operating MarginProfitability
32.6%10/10

Strong operational efficiency at 32.6%

Free Cash FlowQuality
$31.91B10/10

Generating 31.9B in free cash flow

Profit MarginProfitability
27.6%9/10

Keeps 28 of every $100 in revenue as profit

Revenue GrowthGrowth
16.4%8/10

16.4% revenue growth

TTGT2 strengths · Avg: 9.5/10
Price/BookValuation
0.6x10/10

Reasonable price relative to book value

Debt/EquityHealth
0.269/10

Conservative balance sheet, low leverage

Areas to Watch

AAPL3 concerns · Avg: 3.3/10
PEG RatioValuation
2.484/10

Expensive relative to growth rate

P/E RatioValuation
37.5x4/10

Premium valuation, high expectations priced in

Price/BookValuation
45.1x2/10

Trading at 45.1x book value

TTGT4 concerns · Avg: 3.0/10
PEG RatioValuation
1.594/10

Expensive relative to growth rate

Market CapQuality
$292.95M3/10

Smaller company, higher risk/reward

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Return on EquityProfitability
-105.9%2/10

ROE of -105.9% — below average capital efficiency

Comparative Analysis Report

WallStSmart Research

Bull Case : AAPL

The strongest argument for AAPL centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 27.6% and operating margin at 32.6%. Revenue growth of 16.4% demonstrates continued momentum.

Bull Case : TTGT

The strongest argument for TTGT centers on Price/Book, Debt/Equity.

Bear Case : AAPL

The primary concerns for AAPL are PEG Ratio, P/E Ratio, Price/Book.

Bear Case : TTGT

The primary concerns for TTGT are PEG Ratio, Market Cap, Piotroski F-Score.

Key Dynamics to Monitor

AAPL profiles as a growth stock while TTGT is a turnaround play — different risk/reward profiles.

TTGT carries more volatility with a beta of 1.18 — expect wider price swings.

AAPL is growing revenue faster at 16.4% — sustainability is the question.

AAPL generates stronger free cash flow (31.9B), providing more financial flexibility.

Bottom Line

AAPL scores higher overall (67/100 vs 38/100), backed by strong 27.6% margins and 16.4% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Apple Inc.

TECHNOLOGY · CONSUMER ELECTRONICS · USA

Apple Inc. is an American multinational technology company that specializes in consumer electronics, computer software, and online services. Apple is the world's largest technology company by revenue (totalling $274.5 billion in 2020) and, since January 2021, the world's most valuable company. As of 2021, Apple is the world's fourth-largest PC vendor by unit sales, and fourth-largest smartphone manufacturer. It is one of the Big Five American information technology companies, along with Amazon, Google, Microsoft, and Facebook.

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TechTarget, Inc. Common Stock

TECHNOLOGY · INFORMATION TECHNOLOGY SERVICES · USA

TechTarget, Inc. provides business impact sales and marketing services for business technology companies in North America and internationally. The company is headquartered in Newton, Massachusetts.

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