LOCO
El Pollo Loco Holdings Inc
NASDAQ: LOCO · CONSUMER CYCLICAL · RESTAURANTS
$13.52
-0.52% today
Updated 2026-04-30
Market cap
$413.10M
P/E ratio
15.32
P/S ratio
0.84x
EPS (TTM)
$0.90
Dividend yield
—
52W range
$8 – $15
Volume
0.3M
El Pollo Loco Holdings Inc (LOCO) Insider transactions
Net insider activity
Net selling (3,032,178 shares)
Buy transactions
62
Sell transactions
38
All transactions
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-03-17 | WRIGHT, ROBERT D. | Director | Buy | 8,258 | — | — |
| 2026-03-17 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 116,911 | — | — |
| 2026-03-17 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 53,804 | — | — |
| 2026-03-17 | TAYLOR, JOSEPH G | Director | Buy | 8,258 | — | — |
| 2026-03-17 | GONZALEZ, DEBORAH | Director | Buy | 8,258 | — | — |
| 2026-03-17 | GARRIDO, FRANK | Director | Buy | 8,258 | — | — |
| 2026-03-17 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 32,626 | — | — |
| 2026-03-17 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 15,015 | — | — |
| 2026-03-17 | FAGINAS, CODY NANCY | Director | Buy | 8,258 | — | — |
| 2026-03-17 | DAVILA, TANA | Director | Buy | 8,258 | — | — |
| 2026-03-17 | BABB, DOUGLAS J | Director | Buy | 12,012 | — | — |
| 2026-03-11 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Sale | 12,272 | $11.10 | $136219.20 |
| 2026-03-11 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 2,296 | $11.10 | $25485.60 |
| 2025-12-31 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 42,818 | — | — |
| 2025-12-31 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Sale | 7,682 | $10.50 | $80661.00 |
| 2025-08-23 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 4,784 | $10.68 | $51093.12 |
| 2025-06-06 | BULLER, MARK | Director | Sale | 11,363 | $11.00 | $124993.00 |
| 2025-05-29 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Sale | 10,924 | $9.90 | $108147.60 |
| 2025-05-29 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Sale | 2,780 | $9.90 | $27522.00 |
| 2025-05-29 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 2,139 | $9.90 | $21176.10 |
| 2025-05-15 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Sale | 8,095 | $9.50 | $76902.50 |
| 2025-05-09 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Sale | 1,235 | $9.01 | $11127.35 |
| 2025-05-09 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 2,469 | $9.01 | $22245.69 |
| 2025-03-11 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 145,368 | — | — |
| 2025-03-11 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 68,778 | — | — |
| 2025-03-11 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Sale | 4,033 | $10.42 | $42023.86 |
| 2025-03-11 | TAYLOR, JOSEPH G | Director | Buy | 8,637 | — | — |
| 2025-03-11 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Buy | 25,355 | — | — |
| 2025-03-11 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Buy | 11,996 | $10.42 | $124998.32 |
| 2025-03-11 | GONZALEZ, DEBORAH | Director | Buy | 8,637 | — | — |
| 2025-03-11 | FLOYD, WILLIAM R | Director | Buy | 13,436 | — | — |
| 2025-03-11 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 40,568 | — | — |
| 2025-03-11 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 19,194 | — | — |
| 2025-03-11 | FAGINAS, CODY NANCY | Director | Buy | 8,637 | — | — |
| 2025-03-11 | BULLER, MARK | Director | Buy | 8,637 | — | — |
| 2025-03-11 | BORGESE, SAMUEL N. | Director | Buy | 8,637 | — | — |
| 2025-03-11 | BABB, DOUGLAS J | Director | Buy | 8,637 | — | — |
| 2025-03-07 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 45,381 | — | — |
| 2025-03-07 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Sale | 5,576 | $10.63 | $59272.88 |
| 2024-11-07 | HOLLANDSWORTH, MARIA | CHIEF OPERATING OFFICER | Sale | 9,126 | $12.91 | $117816.66 |
| 2024-11-07 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 6,659 | $12.91 | $85967.69 |
| 2024-08-23 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 4,731 | $13.36 | $63206.16 |
| 2024-08-22 | BIGLARI,, SARDAR | 10% Owner | Buy | 4,516 | $13.48 | $60875.68 |
| 2024-08-21 | BIGLARI,, SARDAR | 10% Owner | Buy | 43,161 | $13.59 | $586557.99 |
| 2024-08-20 | BIGLARI,, SARDAR | 10% Owner | Buy | 100,000 | $13.42 | $1.34M |
| 2024-08-19 | BIGLARI,, SARDAR | 10% Owner | Buy | 62,329 | $13.46 | $838948.34 |
| 2024-08-16 | BIGLARI,, SARDAR | 10% Owner | Buy | 21,325 | $13.13 | $279997.25 |
| 2024-08-15 | BIGLARI,, SARDAR | 10% Owner | Buy | 50,554 | $13.00 | $657202.00 |
| 2024-08-14 | BIGLARI,, SARDAR | 10% Owner | Buy | 62,362 | $12.47 | $777654.14 |
| 2024-08-08 | BULLER, MARK | Director | Sale | 10,500 | $11.76 | $123480.00 |
| 2024-05-29 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 171,429 | — | — |
| 2024-05-29 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 86,042 | — | — |
| 2024-05-29 | HOLLANDSWORTH, MARIA | See Remarks | Buy | 61,905 | — | — |
| 2024-05-29 | HOLLANDSWORTH, MARIA | See Remarks | Buy | 31,071 | — | — |
| 2024-05-29 | GONZALEZ, DEBORAH | Director | Buy | 8,604 | — | — |
| 2024-05-29 | FLOYD, WILLIAM R | Director | Buy | 13,384 | — | — |
| 2024-05-29 | FILS, IRA | See Remarks | Buy | 47,619 | — | — |
| 2024-05-29 | FILS, IRA | See Remarks | Buy | 23,901 | — | — |
| 2024-05-29 | FAGINAS, CODY NANCY | Director | Buy | 8,604 | — | — |
| 2024-05-29 | BULLER, MARK | Director | Buy | 8,604 | — | — |
| 2024-05-29 | BORGESE, SAMUEL N. | Director | Buy | 8,604 | — | — |
| 2024-05-29 | BABB, DOUGLAS J | Director | Buy | 8,604 | — | — |
| 2024-05-15 | HOLLANDSWORTH, MARIA | President & COO | Buy | 45,249 | — | — |
| 2024-05-15 | BORGESE, SAMUEL N. | Director | Sale | 1,140 | $11.01 | $12551.40 |
| 2024-05-13 | BORGESE, SAMUEL N. | Director | Sale | 1,898 | $10.96 | $20802.08 |
| 2024-05-09 | HOLLANDSWORTH, MARIA | President & COO | Sale | 1,416 | $10.35 | $14655.60 |
| 2024-05-09 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 2,352 | $10.35 | $24343.20 |
| 2024-05-09 | BORGESE, SAMUEL N. | Director | Sale | 9,934 | $10.48 | $104108.32 |
| 2024-05-08 | BORGESE, SAMUEL N. | Director | Sale | 1,000 | $10.19 | $10190.00 |
| 2024-05-07 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 77,519 | — | — |
| 2024-05-07 | WILLIAMS, ELIZABETH GOODMAN | Director, Chief Executive Officer | Buy | 45,096 | — | — |
| 2023-11-08 | HOLLANDSWORTH, MARIA | COO & INTERIM CEO | Sale | 1,573 | $8.41 | $13228.93 |
| 2023-11-07 | HOLLANDSWORTH, MARIA | COO & INTERIM CEO | Buy | 23,641 | — | — |
| 2023-11-07 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 38,272 | — | — |
| 2023-11-07 | FILS, IRA | CHIEF FINANCIAL OFFICER | Buy | 18,322 | — | — |
| 2023-08-23 | FILS, IRA | CHIEF FINANCIAL OFFICER | Sale | 4,639 | $9.83 | $45601.37 |
| 2023-08-17 | BIGLARI,, SARDAR | 10% Owner | Buy | 20,000 | $10.08 | $201600.00 |
| 2023-08-16 | BIGLARI,, SARDAR | 10% Owner | Buy | 54,300 | $10.20 | $553860.00 |
| 2023-08-15 | BIGLARI,, SARDAR | 10% Owner | Buy | 45,700 | $10.18 | $465226.00 |
| 2023-08-08 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 57,471 | — | — |
| 2023-08-08 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 28,222 | — | — |
| 2023-08-08 | BIGLARI,, SARDAR | 10% Owner | Buy | 106,760 | $10.84 | $1.16M |
| 2023-08-07 | ROTH, JOHN M | Director | Sale | 2,467,000 | $10.63 | $26.22M |
| 2023-08-07 | ROTH, JOHN M | Director | Sale | 33,000 | $10.63 | $350790.00 |
| 2023-08-07 | FS, CAPITAL PARTNERS V, LLC | Former 10% Owner | Sale | 2,467,000 | $10.63 | $26.22M |
| 2023-08-07 | FS, CAPITAL PARTNERS V, LLC | Former 10% Owner | Sale | 33,000 | $10.63 | $350790.00 |
| 2023-08-07 | BIGLARI,, SARDAR | 10% Owner | Buy | 100,560 | $10.63 | $1.07M |
| 2023-06-22 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 35,329 | — | — |
| 2023-06-22 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 24,621 | — | — |
| 2023-06-22 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 59,950 | $9.57 | $573721.50 |
| 2023-06-22 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 35,329 | $4.34 | $153327.86 |
| 2023-06-22 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 24,621 | $4.34 | $106855.14 |
| 2023-05-26 | BORGESE, SAMUEL N. | Director | Sale | 4,643 | $9.30 | $43179.90 |
| 2023-05-19 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 46,137 | — | — |
| 2023-05-19 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 13,863 | — | — |
| 2023-05-19 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 60,000 | $9.62 | $577200.00 |
| 2023-05-19 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 46,137 | $4.34 | $200234.58 |
| 2023-05-19 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Buy | 13,863 | $4.34 | $60165.42 |
| 2023-05-12 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 1,231 | $9.25 | $11386.75 |
| 2023-05-10 | ROBERTS, LAURANCE | Director, CEO & PRESIDENT | Sale | 4,100 | $9.19 | $37679.00 |