GOOG
Alphabet Inc Class C
NASDAQ: GOOG · COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION
$335.45
+1.53% today
Updated 2026-09-11
Market cap
$4.10T
P/E ratio
16.58
P/S ratio
9.20x
EPS (TTM)
$20.23
Dividend yield
0.26%
52W range
$236 – $404
Volume
17.9M
Alphabet Inc Class C (GOOG) Insider transactions
Net insider activity
Net selling (1,406,910 shares)
Buy transactions
23
Sell transactions
77
All transactions
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2027-01-25 | O'TOOLE, AMIE THUENER | VP, Chief Accounting Officer | Sale | 683 | $328.43 | $224317.69 |
| 2026-09-01 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Sale | 295 | — | — |
| 2026-09-01 | CHAVEZ, R. MARTIN | Director | Sale | 1,181 | — | — |
| 2026-08-28 | ARNOLD, FRANCES | Director | Sale | 82 | $337.71 | $27692.22 |
| 2026-08-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,639 | $344.59 | $564783.01 |
| 2026-08-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,624 | — | — |
| 2026-08-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Buy | 1,624 | — | — |
| 2026-08-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Sale | 2,015 | $344.59 | $694348.85 |
| 2026-08-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Sale | 1,996 | — | — |
| 2026-08-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Buy | 1,996 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 122 | $344.59 | $42039.98 |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 121 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 107 | $344.59 | $36871.13 |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 106 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 101 | $344.59 | $34803.59 |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 69 | $344.59 | $23776.71 |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 27 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 26 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 20 | $344.59 | $6891.80 |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 19 | — | — |
| 2026-08-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Buy | 488 | — | — |
| 2026-08-25 | PORAT, RUTH | President and CIO | Sale | 1,639 | — | — |
| 2026-08-25 | PORAT, RUTH | President and CIO | Sale | 1,624 | — | — |
| 2026-08-25 | PORAT, RUTH | President and CIO | Buy | 1,624 | — | — |
| 2026-08-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Sale | 3,703 | $344.59 | $1.28M |
| 2026-08-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Sale | 3,669 | — | — |
| 2026-08-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Buy | 3,669 | — | — |
| 2026-08-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Sale | 1,781 | $344.59 | $613714.79 |
| 2026-08-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Sale | 1,764 | — | — |
| 2026-08-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Buy | 1,764 | — | — |
| 2026-08-07 | SERGEY, BRIN | Director, 10% Owner | Sale | 673,200 | — | — |
| 2026-08-07 | SERGEY, BRIN | Director, 10% Owner | Sale | 673,200 | — | — |
| 2026-08-07 | SERGEY, BRIN | Director, 10% Owner | Buy | 673,200 | — | — |
| 2026-08-05 | HENNESSY, JOHN L. | Director | Sale | 1,738 | — | — |
| 2026-07-30 | ARNOLD, FRANCES | Director | Sale | 82 | $333.39 | $27337.98 |
| 2026-07-29 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 449 | $333.20 | $149606.80 |
| 2026-07-28 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 118,138 | — | — |
| 2026-07-27 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 196,931 | $19.46 | $3.83M |
| 2026-07-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,640 | $319.09 | $523307.60 |
| 2026-07-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,625 | — | — |
| 2026-07-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Buy | 1,625 | — | — |
| 2026-07-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Sale | 2,014 | $319.09 | $642647.26 |
| 2026-07-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Sale | 1,996 | — | — |
| 2026-07-25 | SCHINDLER, PHILIPP | SVP, Chief Business Officer | Buy | 1,996 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 122 | $319.09 | $38928.98 |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 121 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 106 | $319.09 | $33823.54 |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 105 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 102 | $319.09 | $32547.18 |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 101 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 69 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 27 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 26 | — | — |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 20 | $319.09 | $6381.80 |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 19 | $319.09 | $6062.71 |
| 2026-07-25 | SARACI, MARSIDA | VP, Chief Accounting Officer | Buy | 487 | — | — |
| 2026-07-25 | PORAT, RUTH | President and CIO | Sale | 1,640 | — | — |
| 2026-07-25 | PORAT, RUTH | President and CIO | Sale | 1,625 | — | — |
| 2026-07-25 | PORAT, RUTH | President and CIO | Buy | 1,625 | — | — |
| 2026-07-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Sale | 3,702 | $319.09 | $1.18M |
| 2026-07-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Sale | 3,668 | — | — |
| 2026-07-25 | PICHAI, SUNDAR | Director, Chief Executive Officer | Buy | 3,668 | — | — |
| 2026-07-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Sale | 1,781 | $319.09 | $568299.29 |
| 2026-07-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Sale | 1,764 | — | — |
| 2026-07-25 | ASHKENAZI, ANAT | SVP, Chief Financial Officer | Buy | 1,764 | — | — |
| 2026-07-24 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 23,417 | $18.88 | $442000.56 |
| 2026-07-23 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 63,297 | — | — |
| 2026-07-22 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 49,582 | — | — |
| 2026-07-21 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 22,900 | — | — |
| 2026-07-21 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 22,700 | $19.05 | $432423.65 |
| 2026-07-21 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 200 | $19.72 | $3944.00 |
| 2026-07-20 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 18,386 | — | — |
| 2026-07-17 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 20,534 | $18.68 | $383614.13 |
| 2026-07-16 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 19,595 | $18.73 | $367008.47 |
| 2026-07-15 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 74,492 | — | — |
| 2026-07-15 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 61,992 | $19.84 | $1.23M |
| 2026-07-15 | GV, 2019 GP, L.L.C. | 10% Owner | Sale | 12,500 | $18.79 | $234912.50 |
| 2026-07-01 | WASHINGTON, ROBIN L | Director | Buy | 980 | — | — |
| 2026-07-01 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,624 | — | — |
| 2026-07-01 | SHRIRAM, KAVITARK RAM | Director | Buy | 980 | — | — |
| 2026-07-01 | SARACI, MARSIDA | VP, Chief Accounting Officer | Buy | 1,232 | — | — |
| 2026-07-01 | SARACI, MARSIDA | VP, Chief Accounting Officer | Buy | 784 | — | — |
| 2026-07-01 | HENNESSY, JOHN L. | Director | Buy | 1,400 | — | — |
| 2026-07-01 | FERGUSON, ROGER W. JR. | Director | Buy | 980 | — | — |
| 2026-07-01 | DOERR, L JOHN | Director | Buy | 980 | — | — |
| 2026-07-01 | CHAVEZ, R. MARTIN | Director | Buy | 980 | — | — |
| 2026-07-01 | ARNOLD, FRANCES | Director | Buy | 980 | — | — |
| 2026-06-30 | WALKER, JOHN KENT | President, Global Affairs, CLO | Buy | 8,998 | — | — |
| 2026-06-30 | ARNOLD, FRANCES | Director | Sale | 112 | $351.28 | $39343.36 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 2,400 | $350.49 | $841176.00 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 2,358 | $351.21 | $828153.18 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 1,280 | $349.42 | $447257.60 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 920 | $346.13 | $318439.60 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 760 | $345.18 | $262336.80 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 680 | $348.28 | $236830.40 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 520 | $347.25 | $180570.00 |
| 2026-06-29 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 80 | $351.90 | $28152.00 |
| 2026-06-26 | SARACI, MARSIDA | VP, Chief Accounting Officer | Sale | 449 | $341.72 | $153432.28 |
| 2026-06-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 4,788 | $345.04 | $1.65M |
| 2026-06-25 | WALKER, JOHN KENT | President, Global Affairs, CLO | Sale | 4,744 | — | — |
Frequently asked questions
Are GOOG insiders buying or selling?
Over the transactions on record, GOOG insiders have been net sellers, with about $18.67M in stock sold across 77 sales. The entries tagged as buys are stock grants and option exercises recorded at $0, not open-market purchases.
Does insider selling at GOOG mean the stock will fall?
Not by itself. Most executive selling is pre-scheduled through 10b5-1 plans filed months in advance, and insiders sell for diversification, taxes, and liquidity far more often than out of any view on the price. Insider buying is the stronger signal, especially when several insiders buy around the same time, because there is usually only one reason to put personal cash into the stock.
Which GOOG insiders are selling the most?
Recent selling is concentrated in a few names. GV, 2019 GP, L.L.C. accounts for the largest share on record, with about $6.93M sold. Selling by one or two individuals matters less than broad selling across the whole leadership team, which is the pattern worth watching.