WallStSmart
CHR

Cheer Holding Inc.

NASDAQ: CHR · COMMUNICATION SERVICES · ADVERTISING AGENCIES

$1.67
+0.04% today

Updated 2026-04-29

Market cap
$2.61M
P/E ratio
0.02
P/S ratio
0.02x
EPS (TTM)
$72.21
Dividend yield
52W range
$1 – $314
Volume
0.1M

Cheer Holding Inc. (CHR) Stock Valuation Analysis

Fair value estimate, historical valuation range, and quality signals for CHR.

WallStSmart Verdict
Fairly
Valued

Valuation reasonably reflects current fundamentals. Limited margin of safety at these levels.

Smart Value Score: 50 / 100
P/E (TTM)
0.0x
PEG
Margin of Safety
DCF limited for this profile
EV / EBITDA
0.0x

CHR historical valuation range

Where current P/E sits in CHR's own 5Y range.

Insufficient historical data for 5Y percentile analysis

CHR intrinsic value (DCF)

DCF-based fair value estimate vs current market price.

DCF has limited applicability for CHR

Standard discounted cash flow models produce unreliable output for unprofitable or near-breakeven companies. Revenue-based multiples such as P/S and EV/Sales, combined with the historical valuation position above, give a more reliable read for this stock.

Intrinsic value calculated using discounted cash flow (DCF) model based on projected free cash flows, discount rate, and terminal growth assumptions. A positive margin of safety indicates the current price is below estimated fair value, providing a cushion against estimation error.

CHR valuation signals

Quick-read green flags, caution flags, and risks based on current metrics.

!
DCF limited applicability
Company profile produces unstable DCF output. Lean on P/S, EV/Sales, and historical valuation position instead of intrinsic value for this stock.
Weak financial quality
Piotroski F-Score of 3/9 suggests deteriorating fundamentals. Valuation requires closer scrutiny.

P/E Ratio — History

Current: 0.02x

P/S Ratio — History

Current: 0.02x

Is CHR overvalued in 2026?

Cheer Holding Inc. (CHR) currently trades at $1.67 per share with a market capitalization of $2,608,700.00. Based on our multi-factor framework, the stock trades at a fair valuation with a Smart Value Score of 50/100. This score blends growth quality, financial health, and price attractiveness into a single institutional-grade read.

The stock trades at a P/E ratio of 0.0x.

A standard DCF model does not produce reliable output for CHR under current conditions. For unprofitable or near-breakeven companies, revenue-based multiples such as EV/Sales and historical P/S percentile are more informative than intrinsic value calculations.

Financial quality is a concern. The Piotroski F-Score of 3/9 flags weakening fundamentals that deserve closer scrutiny before the valuation case can be fully trusted.

Bottom line: CHR trades at a fair valuation on our framework, with a Smart Value Score of 50/100. The valuation is defensible but offers no obvious bargain. Patience or a better entry price may reward disciplined buyers.

Frequently asked questions

Is CHR overvalued in 2026?

Based on a Smart Value Score of 50/100, CHR is fairly valued. Price reasonably reflects current fundamentals with limited cushion in either direction.

What is CHR's fair value?

Standard DCF is unreliable for CHR due to its current profitability profile. Revenue-based approaches such as EV/Sales or historical P/S percentile are more informative for this stock.

What P/E ratio does CHR trade at?

CHR trades at a P/E of 0.0x on trailing twelve-month earnings.

Is CHR a buy based on valuation?

WallStSmart does not issue buy or sell recommendations. Our Smart Value Score of 50/100 reflects the combined read on growth, quality, and price. The profile is balanced. Best suited for investors with an existing thesis.

How does CHR's valuation compare to its history?

Insufficient historical valuation data exists yet for a confident percentile read on CHR.

What is CHR's Smart Value Score?

CHR's Smart Value Score is 50/100. The Smart Value Score is a proprietary WallStSmart metric blending growth quality, financial health, and valuation attractiveness into a single 0-100 read. Scores above 75 are rare and indicate strong multi-factor alignment.