WallStSmart
BILI

Bilibili Inc

NASDAQ: BILI · COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION

$22.06
-3.05% today

Updated 2026-06-05

Market cap
$7.34B
P/E ratio
35.94
P/S ratio
0.24x
EPS (TTM)
$0.49
Dividend yield
52W range
$17 – $36
Volume
3.0M

Bilibili Inc (BILI) Stock Valuation Analysis

Fair value estimate, historical valuation range, and quality signals for BILI.

WallStSmart Verdict
Fairly
Valued

Valuation reasonably reflects current fundamentals. Limited margin of safety at these levels.

Smart Value Score: 54 / 100
P/E (TTM)
35.9x
vs 5Y median of 52.3x
PEG
0.41
Under 1.0 = undervalued
Margin of Safety
+38.60%
Fair value $51.86 vs $22.06
EV / EBITDA
58.0x

BILI historical valuation range

Where current P/E sits in BILI's own 5Y range.

NOW
35.2x
5Y Low
47.3x
25th
52.3x
Median
54.7x
75th
59.9x
5Y High
BILI is trading cheaper than 75% of the last 5Y.
25th percentile · Below median

BILI intrinsic value (DCF)

DCF-based fair value estimate vs current market price.

Current price
$22.06
Market value
Intrinsic value
$51.86
DCF estimate
Margin of safety
+38.60%
+135.1% upside to fair value

Intrinsic value calculated using discounted cash flow (DCF) model based on projected free cash flows, discount rate, and terminal growth assumptions. A positive margin of safety indicates the current price is below estimated fair value, providing a cushion against estimation error.

BILI valuation signals

Quick-read green flags, caution flags, and risks based on current metrics.

PEG ratio under 1.0
PEG of 0.41 indicates growth is outpacing the multiple. Traditionally a buy signal for quality compounders.
!
P/E in mid-range
P/E sits at the 25th percentile of the 5Y range. Neither cheap nor rich historically.
Strong margin of safety
Current price 38.6% below DCF intrinsic value estimate. Meaningful downside cushion.

P/E Ratio — History

Current: 35.94x

P/S Ratio — History

Current: 0.24x

Is BILI overvalued in 2026?

Bilibili Inc (BILI) currently trades at $22.06 per share with a market capitalization of $7,339,701,000.00. Based on our multi-factor framework, the stock trades at a fair valuation with a Smart Value Score of 54/100. This score blends growth quality, financial health, and price attractiveness into a single institutional-grade read.

The stock trades at a P/E ratio of 35.9x, below its 5-year median of 52.3x. The PEG ratio of 0.41 suggests earnings growth is outpacing the multiple, a classic sign of undervaluation.

Looking at its own history, BILI is currently trading cheaper than 75% of the last 5Y on P/E. This places it in the 25th percentile of its historical range, a reasonable but unremarkable position.

Our discounted cash flow model estimates BILI's intrinsic value at $51.86 per share, against the current market price of $22.06. This implies a margin of safety of +38.60%. A meaningful cushion exists against model error, making this a reasonable risk-adjusted entry.

The Piotroski F-Score of 4/9 puts financial quality in a middling range, neither a standout strength nor an obvious red flag.

Bottom line: BILI trades at a fair valuation on our framework, with a Smart Value Score of 54/100. The valuation is defensible but offers no obvious bargain. Patience or a better entry price may reward disciplined buyers.

Frequently asked questions

Is BILI overvalued?

BILI scores 54/100 on our Smart Value Score (Grade C), a mixed overall profile. The DCF also shows a positive margin of safety, so price and fundamentals line up reasonably well.

What is BILI's fair value?

Our DCF model estimates BILI's intrinsic value at $51.86 per share, versus the current price of $22.06, a margin of safety of +38.60%. Fair value is the present value of the cash flows we project the business to produce, so a price below it means the market is pricing the stock below that conservative estimate.

What P/E ratio does BILI trade at?

BILI trades at a P/E of 35.9x on trailing twelve-month earnings, against a 5-year median of 52.3x. P/E is what you pay per dollar of profit, and sitting below its own median means the stock is cheaper than usual relative to its earnings.

Is BILI a buy based on valuation?

Our Smart Value rating for BILI is Hold, from a Smart Value Score of 54/100 that blends growth, quality, and valuation. The profile is balanced and best suited to investors who already have a thesis. This is research to inform your decision, not personalized financial advice.

How does BILI's valuation compare to its history?

On P/E, BILI sits in the 25th percentile of its own 5Y range, below its long-run median relative to where it has traded. A low percentile means today's multiple is near the bottom of its historical band.

What is BILI's Smart Value Score?

BILI's Smart Value Score is 54/100. It is a proprietary WallStSmart metric blending growth quality, financial health, and valuation into a single 0-100 read, and scores above 75 are rare, signaling strong multi-factor alignment.