Plby Group Inc (PLBY)vsPlanet Fitness Inc (PLNT)
PLBY
Plby Group Inc
$1.68
-2.33%
CONSUMER CYCLICAL · Cap: $205.60M
PLNT
Planet Fitness Inc
$75.16
-0.07%
CONSUMER CYCLICAL · Cap: $6.26B
Smart Verdict
WallStSmart Research — data-driven comparison
Planet Fitness Inc generates 923% more annual revenue ($1.24B vs $120.93M). PLNT leads profitability with a 17.7% profit margin vs -10.5%. PLNT appears more attractively valued with a PEG of 1.23. PLNT earns a higher WallStSmart Score of 63/100 (C+).
PLBY
Avoid28
out of 100
Grade: F
PLNT
Buy63
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for PLBY.
Margin of Safety
+24.9%
Fair Value
$122.62
Current Price
$75.16
$47.46 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
No standout strengths identified
Strong operational efficiency at 30.0%
Conservative balance sheet, low leverage
Earnings expanding 32.5% YoY
Areas to Watch
Expensive relative to growth rate
Trading at 10.5x book value
4.2% revenue growth
0.0% earnings growth
Moderate valuation
ROE of 0.0% — below average capital efficiency
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : PLBY
PLBY has a balanced fundamental profile.
Bull Case : PLNT
The strongest argument for PLNT centers on Operating Margin, Debt/Equity, EPS Growth. Profitability is solid with margins at 17.7% and operating margin at 30.0%. Revenue growth of 10.7% demonstrates continued momentum.
Bear Case : PLBY
The primary concerns for PLBY are PEG Ratio, Price/Book, Revenue Growth.
Bear Case : PLNT
The primary concerns for PLNT are P/E Ratio, Return on Equity, Altman Z-Score.
Key Dynamics to Monitor
PLBY profiles as a turnaround stock while PLNT is a mature play — different risk/reward profiles.
PLBY carries more volatility with a beta of 2.50 — expect wider price swings.
PLNT is growing revenue faster at 10.7% — sustainability is the question.
PLNT generates stronger free cash flow (59M), providing more financial flexibility.
Bottom Line
PLNT scores higher overall (63/100 vs 28/100), backed by strong 17.7% margins and 10.7% revenue growth. Both earn "Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Plby Group Inc
CONSUMER CYCLICAL · LEISURE · USA
PLBY Group, Inc. is a global leisure and leisure company. The company is headquartered in Los Angeles, California.
Planet Fitness Inc
CONSUMER CYCLICAL · LEISURE · USA
Planet Fitness, Inc., franchises and operates gyms under the Planet Fitness brand. The company is headquartered in Hampton, New Hampshire.
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