Newsmax, Inc. (NMAX)vsE. W. Scripps Co Class A (SSP)
NMAX
Newsmax, Inc.
$6.00
-5.66%
COMMUNICATION SERVICES · Cap: $892.28M
SSP
E. W. Scripps Co Class A
$3.46
-8.22%
COMMUNICATION SERVICES · Cap: $300.03M
Smart Verdict
WallStSmart Research — data-driven comparison
E. W. Scripps Co Class A generates 1064% more annual revenue ($2.15B vs $184.69M). SSP leads profitability with a -4.7% profit margin vs -56.0%. SSP earns a higher WallStSmart Score of 50/100 (C-).
NMAX
Avoid21
out of 100
Grade: F
SSP
Buy50
out of 100
Grade: C-
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Reasonable price relative to book value
Earnings expanding 91.3% YoY
Areas to Watch
4.0% revenue growth
0.0% earnings growth
Smaller company, higher risk/reward
ROE of -50.3% — below average capital efficiency
Smaller company, higher risk/reward
Expensive relative to growth rate
ROE of -7.9% — below average capital efficiency
Revenue declined 23.1%
Comparative Analysis Report
WallStSmart ResearchBull Case : NMAX
The strongest argument for NMAX centers on Debt/Equity.
Bull Case : SSP
The strongest argument for SSP centers on Price/Book, EPS Growth.
Bear Case : NMAX
The primary concerns for NMAX are Revenue Growth, EPS Growth, Market Cap.
Bear Case : SSP
The primary concerns for SSP are Market Cap, PEG Ratio, Return on Equity.
Key Dynamics to Monitor
NMAX is growing revenue faster at 4.0% — sustainability is the question.
SSP generates stronger free cash flow (31M), providing more financial flexibility.
Monitor BROADCASTING industry trends, competitive dynamics, and regulatory changes.
Bottom Line
SSP scores higher overall (50/100 vs 21/100). Both earn "Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Newsmax, Inc.
COMMUNICATION SERVICES · BROADCASTING · USA
Newsmax Inc., is television broadcaster and multi-platform content publisher. The company is headquartered in Boca Raton, Florida.
Visit Website →E. W. Scripps Co Class A
COMMUNICATION SERVICES · BROADCASTING · USA
EW Scripps Company is a media company through a portfolio of local and national media brands. The company is headquartered in Cincinnati, Ohio.
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