Monster Beverage Corp (MNST)vsSimply Good Foods Co (SMPL)
MNST
Monster Beverage Corp
$88.54
+0.87%
CONSUMER DEFENSIVE · Cap: $87.08B
SMPL
Simply Good Foods Co
$11.94
+2.14%
CONSUMER DEFENSIVE · Cap: $1.16B
Smart Verdict
WallStSmart Research — data-driven comparison
Monster Beverage Corp generates 521% more annual revenue ($8.79B vs $1.42B). MNST leads profitability with a 23.1% profit margin vs -7.5%. SMPL appears more attractively valued with a PEG of 1.64. MNST earns a higher WallStSmart Score of 69/100 (B-).
MNST
Strong Buy69
out of 100
Grade: B-
SMPL
Hold46
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+68.7%
Fair Value
$286.02
Current Price
$88.54
$197.48 discount
Margin of Safety
+47.0%
Fair Value
$30.98
Current Price
$11.94
$19.04 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Strong operational efficiency at 31.0%
Safe zone — low bankruptcy risk
Large-cap with strong market position
Every $100 of equity generates 23 in profit
Keeps 23 of every $100 in revenue as profit
Revenue surging 26.9% year-over-year
Reasonable price relative to book value
Safe zone — low bankruptcy risk
Conservative balance sheet, low leverage
Areas to Watch
Trading at 9.9x book value
Expensive relative to growth rate
Premium valuation, high expectations priced in
Expensive relative to growth rate
Smaller company, higher risk/reward
Weak financial health signals
ROE of -7.1% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : MNST
The strongest argument for MNST centers on Operating Margin, Altman Z-Score, Market Cap. Profitability is solid with margins at 23.1% and operating margin at 31.0%. Revenue growth of 26.9% demonstrates continued momentum.
Bull Case : SMPL
The strongest argument for SMPL centers on Price/Book, Altman Z-Score, Debt/Equity.
Bear Case : MNST
The primary concerns for MNST are Price/Book, PEG Ratio, P/E Ratio. A P/E of 43.0x leaves little room for execution misses.
Bear Case : SMPL
The primary concerns for SMPL are PEG Ratio, Market Cap, Piotroski F-Score.
Key Dynamics to Monitor
MNST profiles as a growth stock while SMPL is a turnaround play — different risk/reward profiles.
MNST carries more volatility with a beta of 0.50 — expect wider price swings.
MNST is growing revenue faster at 26.9% — sustainability is the question.
MNST generates stronger free cash flow (584M), providing more financial flexibility.
Bottom Line
MNST scores higher overall (69/100 vs 46/100), backed by strong 23.1% margins and 26.9% revenue growth. SMPL offers better value entry with a 47.0% margin of safety. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Monster Beverage Corp
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
Monster Beverage Corporation is an American beverage company that manufactures energy drinks including Monster Energy, Relentless and Burn.
Visit Website →Simply Good Foods Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Simply Good Foods Company is a consumer packaged food and beverage company in North America and internationally. The company is headquartered in Denver, Colorado.
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