MGE Energy Inc (MGEE)vsSouthern Company (SO)
MGEE
MGE Energy Inc
$76.21
-0.70%
UTILITIES · Cap: $2.71B
SO
Southern Company
$94.61
+0.67%
UTILITIES · Cap: $105.91B
Smart Verdict
WallStSmart Research — data-driven comparison
Southern Company generates 3967% more annual revenue ($29.55B vs $726.65M). MGEE leads profitability with a 18.7% profit margin vs 14.7%. SO appears more attractively valued with a PEG of 2.67. MGEE earns a higher WallStSmart Score of 59/100 (C).
MGEE
Buy59
out of 100
Grade: C
SO
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-43.6%
Fair Value
$55.65
Current Price
$76.21
$20.56 premium
Margin of Safety
-254.9%
Fair Value
$26.66
Current Price
$94.61
$67.95 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Strong operational efficiency at 20.5%
Large-cap with strong market position
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Negative free cash flow — burning cash
Distress zone — elevated risk
Expensive relative to growth rate
Earnings declined 22.1%
Negative free cash flow — burning cash
Comparative Analysis Report
WallStSmart ResearchBull Case : MGEE
The strongest argument for MGEE centers on Price/Book, Operating Margin. Profitability is solid with margins at 18.7% and operating margin at 20.5%. Revenue growth of 11.7% demonstrates continued momentum.
Bull Case : SO
The strongest argument for SO centers on Market Cap, Price/Book. Revenue growth of 10.1% demonstrates continued momentum.
Bear Case : MGEE
The primary concerns for MGEE are PEG Ratio, Free Cash Flow, Altman Z-Score.
Bear Case : SO
The primary concerns for SO are PEG Ratio, EPS Growth, Free Cash Flow.
Key Dynamics to Monitor
MGEE profiles as a mature stock while SO is a value play — different risk/reward profiles.
MGEE carries more volatility with a beta of 0.78 — expect wider price swings.
MGEE is growing revenue faster at 11.7% — sustainability is the question.
MGEE generates stronger free cash flow (-53M), providing more financial flexibility.
Bottom Line
MGEE scores higher overall (59/100 vs 54/100), backed by strong 18.7% margins and 11.7% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
MGE Energy Inc
UTILITIES · UTILITIES - REGULATED ELECTRIC · USA
MGE Energy, Inc., is a utility holding company primarily in Wisconsin. The company is headquartered in Madison, Wisconsin.
Visit Website →Southern Company
UTILITIES · UTILITIES - REGULATED ELECTRIC · USA
Southern Company is an American gas and electric utility holding company based in the southern United States. It is headquartered in Atlanta, Georgia, with executive offices also located in Birmingham, Alabama.
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