Lifevantage Corporation (LFVN)vsThe J. M. Smucker Company (SJM)
LFVN
Lifevantage Corporation
$5.88
+0.17%
CONSUMER DEFENSIVE · Cap: $73.77M
SJM
The J. M. Smucker Company
$129.90
+2.88%
CONSUMER DEFENSIVE · Cap: $13.40B
Smart Verdict
WallStSmart Research — data-driven comparison
The J. M. Smucker Company generates 4915% more annual revenue ($9.16B vs $182.59M). LFVN leads profitability with a 2.8% profit margin vs 2.5%. LFVN appears more attractively valued with a PEG of 0.36. SJM earns a higher WallStSmart Score of 51/100 (C-).
LFVN
Hold46
out of 100
Grade: D+
SJM
Buy51
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+27.1%
Fair Value
$6.98
Current Price
$5.88
$1.10 discount
Margin of Safety
+13.8%
Fair Value
$128.91
Current Price
$129.90
$0.99 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Conservative balance sheet, low leverage
Attractively priced relative to earnings
Reasonable price relative to book value
Reasonable price relative to book value
Areas to Watch
Grey zone — moderate risk
Smaller company, higher risk/reward
2.8% margin — thin
Operating margin of 3.9%
Expensive relative to growth rate
ROE of 4.0% — below average capital efficiency
2.5% margin — thin
Elevated debt levels
Comparative Analysis Report
WallStSmart ResearchBull Case : LFVN
The strongest argument for LFVN centers on PEG Ratio, Debt/Equity, P/E Ratio. PEG of 0.36 suggests the stock is reasonably priced for its growth.
Bull Case : SJM
The strongest argument for SJM centers on Price/Book.
Bear Case : LFVN
The primary concerns for LFVN are Altman Z-Score, Market Cap, Profit Margin. Thin 2.8% margins leave little buffer for downturns.
Bear Case : SJM
The primary concerns for SJM are PEG Ratio, Return on Equity, Profit Margin. A P/E of 57.8x leaves little room for execution misses. Thin 2.5% margins leave little buffer for downturns.
Key Dynamics to Monitor
LFVN carries more volatility with a beta of 0.71 — expect wider price swings.
SJM is growing revenue faster at 5.0% — sustainability is the question.
SJM generates stronger free cash flow (337M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
SJM scores higher overall (51/100 vs 46/100). LFVN offers better value entry with a 27.1% margin of safety. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Lifevantage Corporation
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
LifeVantage Corporation is dedicated to the identification, research, development and distribution of nutrigenomic activators, dietary supplements, nootropics, pre and probiotics, weight management, and skin and hair care products. The company is headquartered in Sandy, Utah.
Visit Website →The J. M. Smucker Company
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The J. M. Smucker Company, also known as Smucker and Smucker's, is an American manufacturer of jam, peanut butter, jelly, fruit syrups, beverages, shortening, ice cream toppings, and other products in North America. Smucker's headquarters are located in Orrville, Ohio.
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