Kraft Heinz Co (KHC)vsTarget Corporation (TGT)
KHC
Kraft Heinz Co
$27.62
+1.17%
CONSUMER DEFENSIVE · Cap: $30.69B
TGT
Target Corporation
$145.90
+1.18%
CONSUMER DEFENSIVE · Cap: $63.40B
Smart Verdict
WallStSmart Research — data-driven comparison
Target Corporation generates 326% more annual revenue ($106.38B vs $24.99B). TGT leads profitability with a 3.2% profit margin vs -23.1%. KHC appears more attractively valued with a PEG of 0.99. KHC earns a higher WallStSmart Score of 61/100 (C+).
KHC
Buy61
out of 100
Grade: C+
TGT
Buy52
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+15.6%
Fair Value
$29.61
Current Price
$27.62
$1.99 discount
Margin of Safety
+4.0%
Fair Value
$119.36
Current Price
$145.90
$26.54 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Strong operational efficiency at 20.7%
Large-cap with strong market position
Every $100 of equity generates 21 in profit
Areas to Watch
0.8% revenue growth
ROE of -13.7% — below average capital efficiency
Distress zone — elevated risk
Currently unprofitable
3.2% margin — thin
Operating margin of 4.5%
Elevated debt levels
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : KHC
The strongest argument for KHC centers on Price/Book, PEG Ratio, Operating Margin. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bull Case : TGT
The strongest argument for TGT centers on Market Cap, Return on Equity.
Bear Case : KHC
The primary concerns for KHC are Revenue Growth, Return on Equity, Altman Z-Score.
Bear Case : TGT
The primary concerns for TGT are Profit Margin, Operating Margin, Debt/Equity. Thin 3.2% margins leave little buffer for downturns.
Key Dynamics to Monitor
KHC profiles as a turnaround stock while TGT is a value play — different risk/reward profiles.
TGT carries more volatility with a beta of 0.98 — expect wider price swings.
TGT is growing revenue faster at 6.7% — sustainability is the question.
KHC generates stronger free cash flow (766M), providing more financial flexibility.
Bottom Line
KHC scores higher overall (61/100 vs 52/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Kraft Heinz Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
Target Corporation
CONSUMER DEFENSIVE · DISCOUNT STORES · USA
Target Corporation is an American retail corporation. Their retail formats include the discount store Target, the hypermarket SuperTarget, and small-format stores previously named CityTarget and TargetExpress before being consolidated under the Target branding.
Compare with Other PACKAGED FOODS Stocks
Want to dig deeper into these stocks?