GoPro Inc (GPRO)vsON24 Inc (ONTF)
GPRO
GoPro Inc
$1.38
-1.43%
TECHNOLOGY · Cap: $226.94M
ONTF
ON24 Inc
$8.10
0.00%
TECHNOLOGY · Cap: $348.25M
Smart Verdict
WallStSmart Research — data-driven comparison
GoPro Inc generates 308% more annual revenue ($568.59M vs $139.31M). ONTF leads profitability with a -20.7% profit margin vs -28.5%. GPRO earns a higher WallStSmart Score of 37/100 (F).
GPRO
Hold37
out of 100
Grade: F
ONTF
Avoid28
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for GPRO.
Margin of Safety
-67.9%
Fair Value
$4.74
Current Price
$8.10
$3.36 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Growing faster than its price suggests
Conservative balance sheet, low leverage
Reasonable price relative to book value
Areas to Watch
Smaller company, higher risk/reward
Weak financial health signals
ROE of -236.1% — below average capital efficiency
Revenue declined 31.3%
0.0% earnings growth
Smaller company, higher risk/reward
ROE of -20.0% — below average capital efficiency
Revenue declined 5.6%
Comparative Analysis Report
WallStSmart ResearchBull Case : GPRO
The strongest argument for GPRO centers on Debt/Equity, PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.
Bull Case : ONTF
The strongest argument for ONTF centers on Debt/Equity, Price/Book.
Bear Case : GPRO
The primary concerns for GPRO are Market Cap, Piotroski F-Score, Return on Equity.
Bear Case : ONTF
The primary concerns for ONTF are EPS Growth, Market Cap, Return on Equity.
Key Dynamics to Monitor
GPRO carries more volatility with a beta of 2.44 — expect wider price swings.
ONTF is growing revenue faster at -5.6% — sustainability is the question.
ONTF generates stronger free cash flow (-2M), providing more financial flexibility.
Monitor CONSUMER ELECTRONICS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
GPRO scores higher overall (37/100 vs 28/100). Both earn "Hold" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
GoPro Inc
TECHNOLOGY · CONSUMER ELECTRONICS · USA
GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.
ON24 Inc
TECHNOLOGY · SOFTWARE - APPLICATION · USA
ON24, Inc. provides a cloud-based digital experience platform that enables businesses to turn customer engagement into revenue through interactive webinars, virtual events, and multimedia content experiences globally. The company is headquartered in San Francisco, California.
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