WallStSmart

GoPro Inc (GPRO)vsMesa Laboratories Inc (MLAB)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

GoPro Inc generates 163% more annual revenue ($651.54M vs $247.54M). MLAB leads profitability with a 1.5% profit margin vs -14.3%. GPRO earns a higher WallStSmart Score of 39/100 (F).

GPRO

Hold

39

out of 100

Grade: F

Growth: 2.7Profit: 2.0Value: 6.0Quality: 5.0

MLAB

Hold

35

out of 100

Grade: F

Growth: 4.0Profit: 4.5Value: 5.7Quality: 5.0
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for GPRO.

MLABUndervalued (+68.1%)

Margin of Safety

+68.1%

Fair Value

$286.08

Current Price

$100.00

$186.08 discount

UndervaluedFair: $286.08Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

GPRO1 strengths · Avg: 8.0/10
PEG RatioValuation
0.738/10

Growing faster than its price suggests

MLAB1 strengths · Avg: 8.0/10
Price/BookValuation
3.0x8/10

Reasonable price relative to book value

Areas to Watch

GPRO4 concerns · Avg: 2.8/10
Revenue GrowthGrowth
0.4%4/10

0.4% revenue growth

Market CapQuality
$225.76M3/10

Smaller company, higher risk/reward

Return on EquityProfitability
-81.9%2/10

ROE of -81.9% — below average capital efficiency

EPS GrowthGrowth
-93.7%2/10

Earnings declined 93.7%

MLAB4 concerns · Avg: 3.3/10
Revenue GrowthGrowth
3.6%4/10

3.6% revenue growth

Market CapQuality
$542.98M3/10

Smaller company, higher risk/reward

Return on EquityProfitability
2.2%3/10

ROE of 2.2% — below average capital efficiency

Profit MarginProfitability
1.5%3/10

1.5% margin — thin

Comparative Analysis Report

WallStSmart Research

Bull Case : GPRO

The strongest argument for GPRO centers on PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.

Bull Case : MLAB

The strongest argument for MLAB centers on Price/Book.

Bear Case : GPRO

The primary concerns for GPRO are Revenue Growth, Market Cap, Return on Equity.

Bear Case : MLAB

The primary concerns for MLAB are Revenue Growth, Market Cap, Return on Equity. A P/E of 151.2x leaves little room for execution misses. Thin 1.5% margins leave little buffer for downturns.

Key Dynamics to Monitor

GPRO profiles as a turnaround stock while MLAB is a value play — different risk/reward profiles.

GPRO carries more volatility with a beta of 1.66 — expect wider price swings.

MLAB is growing revenue faster at 3.6% — sustainability is the question.

MLAB generates stronger free cash flow (18M), providing more financial flexibility.

Bottom Line

GPRO scores higher overall (39/100 vs 35/100). MLAB offers better value entry with a 68.1% margin of safety. Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

GoPro Inc

TECHNOLOGY · CONSUMER ELECTRONICS · USA

GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.

Mesa Laboratories Inc

TECHNOLOGY · SCIENTIFIC & TECHNICAL INSTRUMENTS · USA

Mesa Laboratories, Inc. designs, manufactures, and markets quality control instruments and disposable products in the United States, Europe, Asia, North America, and internationally. The company is headquartered in Lakewood, Colorado.

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