WallStSmart

Alphabet Inc Class A (GOOGL)vsTaboola (TBLA)

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Smart Verdict

WallStSmart Research — data-driven comparison

Alphabet Inc Class A generates 21556% more annual revenue ($422.50B vs $1.95B). GOOGL leads profitability with a 37.9% profit margin vs 5.6%. TBLA trades at a lower P/E of 13.2x. GOOGL earns a higher WallStSmart Score of 76/100 (B+).

GOOGL

Strong Buy

76

out of 100

Grade: B+

Growth: 8.7Profit: 9.5Value: 7.3Quality: 8.0
Piotroski: 4/9Altman Z: 3.91

TBLA

Buy

55

out of 100

Grade: C

Growth: 8.0Profit: 4.0Value: 5.7Quality: 6.5
Piotroski: 5/9Altman Z: 1.96
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

GOOGLUndervalued (+43.6%)

Margin of Safety

+43.6%

Fair Value

$631.89

Current Price

$368.53

$263.36 discount

UndervaluedFair: $631.89Overvalued
TBLAFair Value (-2.7%)

Margin of Safety

-2.7%

Fair Value

$3.31

Current Price

$4.58

$1.27 premium

UndervaluedFair: $3.31Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

GOOGL6 strengths · Avg: 10.0/10
Market CapQuality
$4.38T10/10

Mega-cap, among the largest globally

Return on EquityProfitability
33.5%10/10

Every $100 of equity generates 33 in profit

Profit MarginProfitability
37.9%10/10

Keeps 38 of every $100 in revenue as profit

Operating MarginProfitability
36.1%10/10

Strong operational efficiency at 36.1%

EPS GrowthGrowth
82.0%10/10

Earnings expanding 82.0% YoY

Free Cash FlowQuality
$10.12B10/10

Generating 10.1B in free cash flow

TBLA4 strengths · Avg: 9.3/10
Price/BookValuation
1.3x10/10

Reasonable price relative to book value

EPS GrowthGrowth
77.1%10/10

Earnings expanding 77.1% YoY

Debt/EquityHealth
0.169/10

Conservative balance sheet, low leverage

P/E RatioValuation
13.2x8/10

Attractively priced relative to earnings

Areas to Watch

GOOGL2 concerns · Avg: 4.0/10
P/E RatioValuation
27.6x4/10

Moderate valuation

Price/BookValuation
9.3x4/10

Trading at 9.3x book value

TBLA4 concerns · Avg: 2.8/10
Altman Z-ScoreHealth
1.964/10

Grey zone — moderate risk

Market CapQuality
$1.30B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
5.6%3/10

5.6% margin — thin

Operating MarginProfitability
-1.6%1/10

Operating margin of -1.6%

Comparative Analysis Report

WallStSmart Research

Bull Case : GOOGL

The strongest argument for GOOGL centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 37.9% and operating margin at 36.1%. Revenue growth of 21.8% demonstrates continued momentum.

Bull Case : TBLA

The strongest argument for TBLA centers on Price/Book, EPS Growth, Debt/Equity.

Bear Case : GOOGL

The primary concerns for GOOGL are P/E Ratio, Price/Book.

Bear Case : TBLA

The primary concerns for TBLA are Altman Z-Score, Market Cap, Profit Margin.

Key Dynamics to Monitor

GOOGL profiles as a growth stock while TBLA is a value play — different risk/reward profiles.

TBLA carries more volatility with a beta of 1.51 — expect wider price swings.

GOOGL is growing revenue faster at 21.8% — sustainability is the question.

GOOGL generates stronger free cash flow (10.1B), providing more financial flexibility.

Bottom Line

GOOGL scores higher overall (76/100 vs 55/100), backed by strong 37.9% margins and 21.8% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Alphabet Inc Class A

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.

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Taboola

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Taboola (TBLA) is a leading content discovery platform founded in 2007, specializing in delivering personalized content recommendations that enhance audience engagement for both publishers and advertisers. Leveraging sophisticated algorithms and robust data analytics, Taboola curates relevant content across a multitude of digital channels, driving significant traffic and innovative monetization strategies for its partners. With a strong global network and a commitment to technological advancement, Taboola is well-positioned within the competitive digital advertising landscape, targeting growth opportunities amid evolving media trends. As a publicly traded company, it aims to capitalize on its expertise and expand its service offerings to adapt to the changing demands of the market.

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