WallStSmart

Alphabet Inc Class A (GOOGL)vsRoku Inc (ROKU)

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Smart Verdict

WallStSmart Research — data-driven comparison

Alphabet Inc Class A generates 8409% more annual revenue ($422.50B vs $4.97B). GOOGL leads profitability with a 37.9% profit margin vs 4.1%. ROKU appears more attractively valued with a PEG of 1.03. GOOGL earns a higher WallStSmart Score of 76/100 (B+).

GOOGL

Strong Buy

76

out of 100

Grade: B+

Growth: 8.7Profit: 9.5Value: 7.3Quality: 8.5
Piotroski: 4/9Altman Z: 3.91

ROKU

Hold

44

out of 100

Grade: D

Growth: 6.0Profit: 4.0Value: 4.3Quality: 8.0
Piotroski: 4/9Altman Z: 2.15
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

GOOGLUndervalued (+46.8%)

Margin of Safety

+46.8%

Fair Value

$627.15

Current Price

$333.66

$293.49 discount

UndervaluedFair: $627.15Overvalued

Intrinsic value data unavailable for ROKU.

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

GOOGL6 strengths · Avg: 10.0/10
Market CapQuality
$4.17T10/10

Mega-cap, among the largest globally

Return on EquityProfitability
38.1%10/10

Every $100 of equity generates 38 in profit

Profit MarginProfitability
37.9%10/10

Keeps 38 of every $100 in revenue as profit

Operating MarginProfitability
36.1%10/10

Strong operational efficiency at 36.1%

EPS GrowthGrowth
82.0%10/10

Earnings expanding 82.0% YoY

Altman Z-ScoreHealth
3.9110/10

Safe zone — low bankruptcy risk

ROKU2 strengths · Avg: 8.5/10
Debt/EquityHealth
0.199/10

Conservative balance sheet, low leverage

Revenue GrowthGrowth
22.4%8/10

Revenue surging 22.4% year-over-year

Areas to Watch

GOOGL3 concerns · Avg: 3.3/10
P/E RatioValuation
26.5x4/10

Moderate valuation

Price/BookValuation
8.4x4/10

Trading at 8.4x book value

Free Cash FlowQuality
$-5.86B2/10

Negative free cash flow — burning cash

ROKU4 concerns · Avg: 3.3/10
Price/BookValuation
8.0x4/10

Trading at 8.0x book value

Return on EquityProfitability
7.5%3/10

ROE of 7.5% — below average capital efficiency

Profit MarginProfitability
4.1%3/10

4.1% margin — thin

Operating MarginProfitability
4.3%3/10

Operating margin of 4.3%

Comparative Analysis Report

WallStSmart Research

Bull Case : GOOGL

The strongest argument for GOOGL centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 37.9% and operating margin at 36.1%. Revenue growth of 21.8% demonstrates continued momentum.

Bull Case : ROKU

The strongest argument for ROKU centers on Debt/Equity, Revenue Growth. Revenue growth of 22.4% demonstrates continued momentum. PEG of 1.03 suggests the stock is reasonably priced for its growth.

Bear Case : GOOGL

The primary concerns for GOOGL are P/E Ratio, Price/Book, Free Cash Flow.

Bear Case : ROKU

The primary concerns for ROKU are Price/Book, Return on Equity, Profit Margin. A P/E of 107.8x leaves little room for execution misses. Thin 4.1% margins leave little buffer for downturns.

Key Dynamics to Monitor

ROKU carries more volatility with a beta of 2.01 — expect wider price swings.

ROKU is growing revenue faster at 22.4% — sustainability is the question.

ROKU generates stronger free cash flow (196M), providing more financial flexibility.

Monitor INTERNET CONTENT & INFORMATION industry trends, competitive dynamics, and regulatory changes.

Bottom Line

GOOGL scores higher overall (76/100 vs 44/100), backed by strong 37.9% margins and 21.8% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Alphabet Inc Class A

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.

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Roku Inc

COMMUNICATION SERVICES · ENTERTAINMENT · USA

Roku, Inc. operates a TV streaming platform. The company is headquartered in San Jose, California.

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