FitLife Brands, Inc. Common Stock (FTLF)vsKraft Heinz Co (KHC)
FTLF
FitLife Brands, Inc. Common Stock
$13.43
+4.92%
CONSUMER DEFENSIVE · Cap: $119.17M
KHC
Kraft Heinz Co
$21.51
+0.89%
CONSUMER DEFENSIVE · Cap: $25.24B
Smart Verdict
WallStSmart Research — data-driven comparison
Kraft Heinz Co generates 35248% more annual revenue ($24.94B vs $70.56M). FTLF leads profitability with a 9.6% profit margin vs -23.4%. FTLF earns a higher WallStSmart Score of 53/100 (C-).
FTLF
Buy53
out of 100
Grade: C-
KHC
Buy51
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-206.5%
Fair Value
$4.62
Current Price
$13.43
$8.81 premium
Intrinsic value data unavailable for KHC.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Revenue surging 47.0% year-over-year
Safe zone — low bankruptcy risk
Reasonable price relative to book value
Growing faster than its price suggests
Generating 1.2B in free cash flow
Areas to Watch
Smaller company, higher risk/reward
Elevated debt levels
Earnings declined 57.1%
ROE of -12.8% — below average capital efficiency
Revenue declined 3.4%
Earnings declined 69.2%
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : FTLF
The strongest argument for FTLF centers on Revenue Growth, Altman Z-Score. Revenue growth of 47.0% demonstrates continued momentum.
Bull Case : KHC
The strongest argument for KHC centers on Price/Book, PEG Ratio, Free Cash Flow. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bear Case : FTLF
The primary concerns for FTLF are Market Cap, Debt/Equity, EPS Growth.
Bear Case : KHC
The primary concerns for KHC are Return on Equity, Revenue Growth, EPS Growth.
Key Dynamics to Monitor
FTLF profiles as a hypergrowth stock while KHC is a turnaround play — different risk/reward profiles.
FTLF carries more volatility with a beta of 0.34 — expect wider price swings.
FTLF is growing revenue faster at 47.0% — sustainability is the question.
KHC generates stronger free cash flow (1.2B), providing more financial flexibility.
Bottom Line
FTLF scores higher overall (53/100 vs 51/100) and 47.0% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
FitLife Brands, Inc. Common Stock
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
FitLife Brands, Inc. provides nutritional supplements for health-conscious consumers in the United States and internationally. The company is headquartered in Omaha, Nebraska.
Visit Website →Kraft Heinz Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
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