Digimarc Corporation (DMRC)vsGoPro Inc (GPRO)
DMRC
Digimarc Corporation
$5.00
+0.60%
TECHNOLOGY · Cap: $112.38M
GPRO
GoPro Inc
$1.38
-1.43%
TECHNOLOGY · Cap: $226.94M
Smart Verdict
WallStSmart Research — data-driven comparison
GoPro Inc generates 1705% more annual revenue ($568.59M vs $31.50M). GPRO leads profitability with a -28.5% profit margin vs -99.8%. DMRC appears more attractively valued with a PEG of 0.52. GPRO earns a higher WallStSmart Score of 37/100 (F).
DMRC
Avoid33
out of 100
Grade: F
GPRO
Hold37
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+76.0%
Fair Value
$21.65
Current Price
$5.00
$16.65 discount
Intrinsic value data unavailable for GPRO.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Growing faster than its price suggests
Conservative balance sheet, low leverage
Growing faster than its price suggests
Areas to Watch
0.0% earnings growth
Smaller company, higher risk/reward
Weak financial health signals
ROE of -80.9% — below average capital efficiency
Smaller company, higher risk/reward
Weak financial health signals
ROE of -236.1% — below average capital efficiency
Revenue declined 31.3%
Comparative Analysis Report
WallStSmart ResearchBull Case : DMRC
The strongest argument for DMRC centers on Debt/Equity, PEG Ratio. PEG of 0.52 suggests the stock is reasonably priced for its growth.
Bull Case : GPRO
The strongest argument for GPRO centers on Debt/Equity, PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.
Bear Case : DMRC
The primary concerns for DMRC are EPS Growth, Market Cap, Piotroski F-Score.
Bear Case : GPRO
The primary concerns for GPRO are Market Cap, Piotroski F-Score, Return on Equity.
Key Dynamics to Monitor
GPRO carries more volatility with a beta of 2.44 — expect wider price swings.
DMRC is growing revenue faster at -7.8% — sustainability is the question.
DMRC generates stronger free cash flow (-841,000), providing more financial flexibility.
Monitor SOFTWARE - APPLICATION industry trends, competitive dynamics, and regulatory changes.
Bottom Line
GPRO scores higher overall (37/100 vs 33/100). DMRC offers better value entry with a 76.0% margin of safety. Both earn "Hold" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Digimarc Corporation
TECHNOLOGY · SOFTWARE - APPLICATION · USA
Digimarc Corporation offers automatic identification solutions to commercial and government customers in the United States and internationally. The company is headquartered in Beaverton, Oregon.
Visit Website →GoPro Inc
TECHNOLOGY · CONSUMER ELECTRONICS · USA
GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.
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