Deckers Outdoor Corporation (DECK)vsVera Bradley Inc (VRA)
DECK
Deckers Outdoor Corporation
$100.05
-1.32%
CONSUMER CYCLICAL · Cap: $14.78B
VRA
Vera Bradley Inc
$3.43
0.00%
CONSUMER CYCLICAL · Cap: $79.34M
Smart Verdict
WallStSmart Research — data-driven comparison
Deckers Outdoor Corporation generates 1516% more annual revenue ($5.37B vs $332.53M). DECK leads profitability with a 19.4% profit margin vs -29.4%. VRA appears more attractively valued with a PEG of 1.15. DECK earns a higher WallStSmart Score of 70/100 (B).
DECK
Strong Buy70
out of 100
Grade: B
VRA
Hold40
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+32.2%
Fair Value
$170.07
Current Price
$100.05
$70.02 discount
Intrinsic value data unavailable for VRA.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 40 in profit
Strong operational efficiency at 31.4%
Safe zone — low bankruptcy risk
Conservative balance sheet, low leverage
Attractively priced relative to earnings
Generating 1.0B in free cash flow
Reasonable price relative to book value
Areas to Watch
No major concerns identified
Smaller company, higher risk/reward
ROE of -44.4% — below average capital efficiency
Revenue declined 24.6%
Earnings declined 36.6%
Comparative Analysis Report
WallStSmart ResearchBull Case : DECK
The strongest argument for DECK centers on Return on Equity, Operating Margin, Altman Z-Score. Profitability is solid with margins at 19.4% and operating margin at 31.4%. PEG of 1.37 suggests the stock is reasonably priced for its growth.
Bull Case : VRA
The strongest argument for VRA centers on Price/Book. PEG of 1.15 suggests the stock is reasonably priced for its growth.
Bear Case : DECK
No major red flags identified for DECK, but monitor valuation.
Bear Case : VRA
The primary concerns for VRA are Market Cap, Return on Equity, Revenue Growth.
Key Dynamics to Monitor
DECK profiles as a mature stock while VRA is a turnaround play — different risk/reward profiles.
VRA carries more volatility with a beta of 1.77 — expect wider price swings.
DECK is growing revenue faster at 7.1% — sustainability is the question.
DECK generates stronger free cash flow (1.0B), providing more financial flexibility.
Bottom Line
DECK scores higher overall (70/100 vs 40/100), backed by strong 19.4% margins. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Deckers Outdoor Corporation
CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA
Deckers Outdoor Corporation designs, markets and distributes footwear, apparel and accessories for casual lifestyle and high performance activities. The company is headquartered in Goleta, California.
Visit Website →Vera Bradley Inc
CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA
Vera Bradley, Inc. designs, manufactures and sells women's handbags, luggage and travel items, fashion and home accessories, and gifts. The company is headquartered in Roanoke, Indiana.
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